Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
3 Overlooked Keys to Success With Influencer Marketing
It’s no secret that influencer marketing is catching fire but as with anything new there is a learning curve. Here are the best tips and...
8 Creative Ways to Drive Traffic to Your Blog with Facebook
Beyond posting when a new article goes live, how can you use Facebook for greater traction? There are numerous creative ways to drive traffic to...
15 Tips to Help You Write Better Social Media Content
Learn how to write and share better social media content for your platforms and audience, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
Getting Real on Social Media? You Need These Reputation Dos and Don’ts
Tempted to tap into the social part of social media? You could end up hurting your reputation. Find out how to hit the right tone...
Pancake Wars: What IHOP Can Learn from Dennys’ Social Media Success
Here’s a look at what IHOP is doing on social media and how they could improve, coupled with how and why Denny’s is taking the...
Reddit Finally Ends Shadowbans, Replaces With Account Suspensions
Last night, Reddit announced that it has retired the Shadowban, and detailed their new account suspension policy.
Getting in the Mind of a Millennial: An Interview with Mindy Weinstein
Learn how to overcome the challenges of marketing to millennials from Mindy Weinstein of Bruce Clay Inc.
How to Target Audiences Accurately Using Interest Targeting on Facebook
How can you be sure that you are properly leveraging “interest targeting” on Facebook? Here are a few key tricks and tips to follow.
The Top 10 Social Media Updates from October 2015
Here’s a recap of the top 10 social media updates from October 2015.
25 Social Media Facts For The End of 2015
In our latest post, SEO expert Brian Harnish discusses the twenty five social media facts you should know when creating your 2015 online marketing strategy.
9 Tactics to Utilize the Power of Instagram in Your Social Marketing
Are you on Instagram yet? Let’s get started and look at how this awesome social platform can start working for your benefit.
4 Ways Pinterest is Useful for Non-E-Commerce Brands
Just because you’re not an e-commerce brand doesn’t mean Pinterest can’t work for you. Check out these four ways to use Pinterest to grow your...
10 Times Reddit Engagement by Companies Succeeded
Previously, I wrote about the fundamentals of Reddit marketing. In this post, I give you ten real-world examples of companies succeeding on Reddit.
The Complete Guide to UTM Codes: How to Track Every Link and All the Traffic From Social Media
You can track all of your social media traffic, and you can track it for free: all you need are Google Analytics and a little...
YouTube to Launch Ad-Free Subscription Service on October 28th
To meet the demands of YouTube viewers, the company has announced plans to launch an ad-free subscription service on October 28th. The new experience, called...
How to Utilize Instagram Autocomplete to Find The Perfect Hashtags
While finding the perfect hashtags for Instagram can seem overwhelming, Instagram actually makes it super easy to find the best ones for your posts. Here’s...
The Story of How Social Posts Go Viral
When content spreads quickly and gets a lot of views, it obviously impacted the social media world for a period of time. So, how do...
Facebook Introduces Snapchat-Like Enhancements to Mobile Profiles
Facebook announced three main enhancements today to provide further opportunities for people to express themselves on the world’s largest social network.
7 Great Ways to Advertise on YouTube
Considering to advertise on YouTube? Here are some of the most effective ways to advertise on YouTube – with or without having a video!
Facebook Updates Notes For Long-Form Content Publishing
Facebook has updates notes with a Medium-like look and feel.
Recap #SEJThinkTank: 3 Steps for Social & Search Marketing Integration with Dan Morrison from aimClear
Last Thursday, the SEJ Marketing Thinktank was joined by Dan Morrison of aimClear for a sponsored webinar about using social data to drive social media...
Instagram Sees Record Gains, Hits 400 Million User Milestone
Instagram is bigger than Twitter with 400 million monthly active users.
The Fundamentals of Ethical Reddit #Marketing
Despite common misconception, Reddit isn’t a for social bookmarking and shouldn’t be part of your link building strategy. So how can you use Reddit for...
Twitter Going HTTPS on October 1st For New Links Only
Twitter is the latest major website to go HTTPS, although its taking a somewhat different approach.
Pinterest Reveals Its User Numbers: 100 Million Monthly Actives
Pinterest has revealed today it has reached a milestone of 100 million monthly active users.
A Facebook ‘Dislike’ Button is Coming, Says CEO Mark Zuckerberg
It’s true — the long discussed and often rumored Facebook ‘dislike’ button is officially on the way.
Live Streaming on Facebook Now Available to Public Figures
Get ready to see a lot more live streaming in your News Feed, as Facebook has announced it’s available to more people.
Instagram to Open its Advertising Platform to All Users on September 30
Instagram has announced that, as of September 30th, self-serve advertising will be available to all users.
Facebook Adds New Mobile-Focused Features to Business Pages
Facebook announced several updates to Pages that are designed to help businesses engage with mobile users.
How Social Signals Affect Your SEO
The increased importance of social signals towards the SEO end-game should prompt you to step up your social media presence everywhere.