Latest SEO Articles
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The Ultimate Guide To Using AI To Boost Client SEO & Growth
Learn 6 key ways to improve local SEO rankings using generative AI. Boost your brand in every local market you’re in.
Moz Launches Brand Authority Metric At MozCon With Top 500 US Brands List
Moz’s new Brand Authority metric quantifies brand strength, offering greater insight into online and offline influences. Explore 500 US brands ranked by highest Brand Authority.
How To Succeed In Google Discover
Google Discover is a mobile experience that helps users find info they didn’t know they needed. Here’s how to use it for your brand.
Google Ranking Algorithm Research Introduces TW-BERT
Google research proposes TW-BERT, a remarkable framework that improves search ranking and is easy to deploy to existing ranking systems
Key Considerations For A Global Content Calendar
Create a global content calendar to make your content workflow efficient and increase customer engagement.
Google On Trial: Antitrust Allegations Advance
U.S. District Court greenlights key antitrust lawsuits against Google, potentially paving the way for changes in digital advertising.
Brave Search Breaks Free Of Bing With Standalone Image Index
Brave Search rolls out independent image and video search, freeing itself from reliance on Microsoft and Google.
KPIs, Metrics & Benchmarks That Matter For SEO Success In 2023
Get the informed KPIs you need to adapt your SEO strategies and maximize results with the 2023 Organic SEO Industry Benchmarks report.
Google On Blocking Banner Ads From Getting Indexed as Main Content
Google’s John Mueller answers if it’s possible to stop banner ads from being indexed by Google as part of the main content
Google Enhances Privacy Tools To Protect Personal Data
Stay in control of your privacy with notifications about personal information in search results, removal requests for intimate personal photos, and blurring of explicit content.
Understanding Buyer Intent Keywords
Learn the different types of buyer intent keywords and get some tips on identifying terms that bring more conversions and sales to your business.
SEO Professionals Should Delegate Website Management
Wondering if you should run your own website server? Here’s what John Mueller has to say about website management, Wix SEO, and constant change.
4 Google Chrome Updates For Enhanced Mobile Search
Google Chrome’s latest update for mobile users includes more search suggestions, trending searches, and enhanced Touch to Search functionality.
Supercharge Your Shopify Site: A Guide To Boosting Speed And Performance
Optimize your site for blazing-fast load times and an enhanced customer journey with actionable strategies and practical tips.
Google: Linking To Authoritative Sites Won’t Help SEO
Google’s John Mueller: Linking to high-authority sites doesn’t help search rankings. Focus on useful links that benefit users.
Managing Successful SEO Migrations
Set your migration up for success and a better user experience. From an initial drop in traffic to redirects, here’s everything you need to know.
Google Expands Site Names For Subdomains On All Devices In Four Languages
Google announces site names for subdomains on all devices in four languages and shares a workaround for unselected preferred site names.
Google Updates Product Ratings Policies On Automated AI Content
Google updates its policies on Product Ratings, encouraging merchants to mark reviews with primarily automated and AI-generated content as spam.
Google Treats .AI Domains Like a gTLD And Not As A ccTLD
Google’s Gary Illyes answers a question about the SEO considerations of using the .AI top level domain which is associated with a Caribbean island
Mastering GA4: How To Use The New Google Analytics Like A Pro
Unlock GA4’s Power. Master Google Analytics 4’s new reports & metrics for your business. Access the on-demand webinar now!
Google’s AI Innovations Drive Search & Ad Performance: Q2 2023 Insights
Alphabet’s latest earnings call provided insights into how Google is leveraging generative AI to evolve its flagship Search product.
Bing AI Chat And Copilot For Search Available In Google Chrome
Bing AI chat and copilot for search results, previously exclusive to Microsoft Edge and the Bing app, is accessible on Google Chrome for select users.
How To Manage Crawl Budget For Large Sites
Prioritize the crawling and indexing of important and updated pages to optimize Googlebot’s crawl budget. Here are 12 tips you need to know.
What Factors Contribute To High On-Page SEO Scores (But Low Domain Authority)?
What’s the relationship between on-page SEO scores and domain authority? Expert Tony Wright answers your burning question in this week’s Ask An SEO.
An Essential Guide To SaaS Link Building (+Examples)
Check out successful case studies in of link building in the SaaS industry, so you can design and implement a highly effective link building program.
Google Answers If Matching How It Rewrites Titles Is A Good Idea
Google’s John Mueller answers whether it’s a good idea to match the title tag to how Google rewrites it
Google: Don’t Choose Cheap TLDs, Avoid Spam Risks
Google advises against cheap TLDs due to spam risks, says TLD keywords don’t improve SEO.
Google’s On Domain Name Selection: Branding Over Keywords
Google’s Search Relations Team advises that domain name choices should prioritize long-term branding over keyword-centric SEO strategies.
What’s Less Harmful: 301 Redirect or “404 Error Pages”?
Google’s Gary Illyes offered advice about choosing between the 301 and 404 status codes
The Ultimate Guide To SEO Audit Tools
Want to track your site’s performance, analyze keywords, and ensure mobile-friendliness? Discover the best tools for performing a comprehensive SEO audit in this guide.