Latest SEO Articles
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Google: It’s OK to Use Different Structured Data Types on Alternate Versions of a Page
Google’s John Mueller says there’s no harm in using different types of structured data on alternate versions of a page.
Google Explains When JavaScript Does and Does Not Matter for SEO
Google’s Martin Splitt continues his JavaScript SEO video series with an episode explaining when JavaScript is worth worrying about.
Voice Search is Less Popular in 2019, According to New Study
Voice search is trending downward in terms of how likely people are to use it for looking up information.
Google’s Gary Illyes on Real-Time Penguin, Negative SEO & Disavows
Should you disavow unnatural links you didn’t build to avoid a ranking drop? Here’s what Google’s Gary Illyes said.
4 Essential SEO Strategies You Need to Focus on This Year
Here are the top four SEO tactics you need to focus on this year.
Article vs. Category Page Rankings: What Should You Focus On?
Google generally favors article content over category specific content. So should you put more of your SEO focus on articles?
Google Lets Businesses Create a Carousel of Recent Offers
Google is enhancing business profiles with a new layout that features a dedicated space for recent offers.
17 Simple & Effective SEO Tweaks Brands Should Make This Year
Give your site a boost against the competition in the search results with these tweaks.
A Guide to Creating Amazing Content: 5 Tips for Crafting Useful Content
Not sure how to craft content that your audience will engage with and find truly valuable? Here’s your guide.
Google Pops the Redirect Link Building Balloon
Google’s John Mueller explains why a popular link building trick offers no ranking advantage.
Google’s Martin Splitt Explains How JavaScript Sites are Indexed
In the first installment of a new web series, Google’s Martin Splitt explains how the search engine indexes JavaScript sites.
Reorganizing XML Sitemaps with Python for Fun & Profit
Here’s how to use Python to reorganize your XML sitemaps and isolate indexing problems on your website’s most important pages.
Where Links Fit Within the Marketing Funnel
Learn how links fit within the marketing funnel and how to sustainably earn links that feed your entire funnel.
How to Align Your Content & Social Media Efforts for Link Building Success
Aligning your content and social media efforts with your link building initiatives is crucial. Use these tactics to do it.
Google’s John Mueller Gives Insight on SEO Competitor Research
Google’s John Mueller gives insight into competitor research.
Google Shares Guidance on Pagination for SEO
Google’s John Mueller explains the proper use of Pagination Elements for better SEO
Google Blames Publishers for Bad Ad Experiences?
Google’s article about poor user experiences with ads seemingly blames publishers. Omits mention of surveillance ads.
Google My Business Introduces a New Way to Report Spam
Google has developed a new solution for reporting fraudulent activity relating to Google My Business and Maps.
How to Calculate the ROI of Your SEO Campaigns Using Google Analytics
Prove your worth by estimating the ROI of your SEO services. Here’s how to do the math.
The Role of Psychology in SEO: Extended Symbiotic Intelligence
Here are seven areas of SEO where you can use psychology.
When Is It Safe to Kill Redirects & Old Webpages?
Here are a few things you must consider before deciding to permanently kill redirects and old webpages.
Google: Lighthouse Measures How Fast a Site Loads for Actual Users
Google’s John Mueller recently stated that Lighthouse metrics are an indication of how fast a site performs for actual users.
The Top 5 Ways to Prove the Real Value of SEO
Here are five of the best ways to prove the real value of SEO to your boss or client.
The Super Bowl of Unrealistic SEO Expectations
It’s time to focus on educating businesses on what SEO can do for them in a realistic manner.
Google’s John Mueller on Affiliate Links in YMYL Topics
Google’s John Mueller answers how the ranking algorithm treats affiliate sites in sensitive topics.
Google Responds to Uproar Over Unlinked Featured Snippets
Google’s Danny Sullivan responds to negative reaction towards unlinked featured snippets.
New Google Featured Snippets Combine Content From Multiple Publishers
Google is now displaying featured snippets that pull content from multiple publishers and combine it into one result.
Google is Letting All Online Retailers Upload Product Data to Search Results
Google announced it is expanding Merchant Center capabilities to all online retailers allowing them to directly provide up-to-date product information.
Google Advises Against Using Tag Manager to Implement Structured Data
Google’s John Mueller advises SEOs not to implement structured data using Google Tag Manager.