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Google Warns of Manual Actions for UGC Spam
A warning of penalties for User Generated Content (UGC) spam was published by Google. Publishers encouraged to follow these tips
Core Web Vitals Means Deciding What Add-ons are Necessary
Google’s Martin Splitt encourages analysis of whether a plugin or addon should be replaced if it can’t be optimized for Core Web Vitals
The Complete Guide to Amazon Alexa SEO
Amazon Alexa’s popularity makes understanding and optimizing for Alexa more important than ever. Here’s everything you need to know.
Google Cites Scholarship Links in a Manual Action Penalty
A law firm with a link penalty received an example from Google of bad links that included scholarship links
Google: Why Fixing Core Web Vitals Already Boosts Rankings
Google’s Martin Splitt explains why some who improved Core Web Vitals are experiencing ranking boosts ahead of Page Experience Update
Google Analytics & AdSense Don’t Get a Core Web Vitals Pass
Google products don’t get a break on CWV and there’s no ranking advantage to using them over others
Aspiring & New SEO Professionals: 3 Tips for Success
A reader asked: What advice can you give aspiring SEO professionals? Check out these tips for success in your SEO career.
How Glocal Content Marketing Helps International Brands Stay Local
Localization technology is the modern secret to building a global brand’s local staying power. Learn about what it means to be “glocal” here.
Mediocre Core Web Vitals Enough if Competitors are Worse?
Google’s Martin Splitt on the tie breaker ranking effect and if mediocre core web vitals scores are enough if competitors are worse
6 Useful SEO Insights You Can Learn from Google Analytics
Learn a few simple yet useful insights you can take from Google Analytics to help identify opportunities with your organic SEO strategy.
Core Web Vitals: Will Google Give Breaks for Slow Plugins and Apps?
Martin Splitt offered three pieces of advice to publishers struggling to achieve better core web vitals scores
Organic Traffic: Common Pitfalls & How to Avoid Them
Not all the organic visits you get from Google represent SEO traffic. Here’s how to rethink organic traffic and why you should target non-brand keywords.
Internal Link Structure Best Practices to Boost Your SEO
Internal link structure boosts for SEO include indexing, link flow, and more. Learn 5 best practices to implement for great user experience.
Google KELM Reduces Bias and Improves Factual Accuracy
Google AI announced KELM, a way to reduce bias and toxic content and increase factual accuracy
Google’s Last Minute Advice On The Page Experience Update
Google’s Martin Splitt offers last minute guidance to SEOs who are working hard to get ready for the Page Experience update.
Do Large Publishers Have an Unfair Advantage in Google Search?
Five years ago, Google organic search results were dominated by large publishers. Does Google now have more diverse results? Learn more here.
5 Ways to Generate Positive Client Reviews for Your Law Firm
The success of your firm depends on you having a shining online reputation. Learn how and where to get great reviews online.
Google Page Experience Update Launching Mid-June on Mobile First
Google’s Martin Splitt says the Page Experience update will begin a gradual launch in mid-June with a full rollout expected by August.
![Google Ditches AMP Badge In Search; Will It Matter? [Survey Results]](https://www.searchenginejournal.com/wp-content/uploads/2021/05/google-will-no-longer-display-the-amp-icon-60a4ebb8c5ae4-760x400.webp){kind=icon}
Google Ditches AMP Badge In Search; Will It Matter? [Survey Results]
AMP will not be a requirement to rank in the Top Stories carousel, and Google will retire the AMP icon. Here’s what it all means.
Google’s Mueller Offers Two Tips for Getting Indexed
John Mueller offers advice for fixing the situation of a site not getting properly indexed
Examination of Anchor Text Ratios for SEO
Anchor Text Ratios are considered important by many SEOs for ranking in Google. But is it really something to worry about?
Google Discusses Grouping URLs for Core Web Vitals Scores
John Mueller discusses grouping similar URLs for Core Web Vitals scoring and that the group score is assigned to new URLs that lack data
10 Elements of Good SEO Copy
What does it take to craft high-return SEO copy? Learn all the steps in putting together a high-ranking piece of content in this guide.
What is Google MUM?
Clues to what Google MUM is may be found within recent machine intelligence research papers published by Google researchers
Site Migration Issues: 11 Potential Reasons Traffic Dropped
A site migration can benefit your site, but a lot can go wrong in the process. See 11 common reasons migration may hurt your traffic.
How to Make a Successful Website: 11 Critical Factors
We need our websites to be a destination for our sales and marketing efforts. Learn the 11 factors to drive users to your brand.
Google Page Experience Update to Apply to Desktop Search Results
Google says the upcoming Page Experience update, which was thought to only impact mobile search, will apply to desktop search results as well.
Google MUM: New Technology For Complex Search Queries
Google aims to answer more complex search queries with a new technology called Multitask Unified Model, or “MUM” for short.
Top SEO Insights From Leading Organizations
Here’s your inside look into how the best companies are adapting their strategies to get ahead of new developments in search marketing.
Quick & Easy Link Building Ideas You Don’t Want to Overlook
Link building is challenging. Make sure you’re taking advantage of these quick, easy opportunities to gain a relevant, high quality link.