Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Will Older & Outdated Articles Hurt My SEO?
How to treat old articles depends on what type they are and the value they add to users. Learn how to correctly handle them here.
Earn More with Google’s Web Stories Playbook
Google published a Web Stories Playbook that shows how to integrate the new format into a website to increase engagement and earnings.
How to Advertise in Newsletters: A Beginner’s Guide
Looking for a powerful way to market your product or service? Consider advertising in newsletters. Here’s what you need to know to get started.
Content Delivery Network (CDN): What It Is & How It Works
What is a content delivery network (CDN), how does it work, and what are the implications of CDNs on SEO? Learn more here.
An Up-to-Date Guide on Good SEO Content vs. Bad SEO Content
SEO is constantly changing. Stay up to date with best SEO practices — and avoid bad ones — to help your brand thrive online.
Google Modifies Logo Requirements for AMP Structured Data
Google updated the developers page for the AMP Article Logo Structured Data to accurately reflect what is used for rich results
Does Google Give Preference to Content Above the Fold?
John Mueller answers what Google’s preferences are with regard to content that’s above the fold
Never Miss an SEO Trick with This Step-by-Step Approach from Cocolyze
Looking to get started with SEO? Learn a framework that can help you do SEO in the right order – without forgetting anything.
How to Create an SEO Law Firm Blogging Strategy
Blogging is a leading marketing method for lawyers. Here’s what law firms can do to publish engaging, SEO-friendly content.
Google on Partial and Total Site Deindexing
John Mueller discusses different ways Google removes websites from the search index
60% of SaaS Blog Content Appears Elsewhere Online: Study
Study shows 60% of SaaS blog posts are NOT unique. Discover how to harness your stolen content for better SEO performance.
SEO’s Place in a Cookieless Web: Is Content the New Cookie?
Losing cookies may impact SEO. Here’s how content as the new cookie might help brands better understand user needs in a cookieless world.
13 Tips for Writing Product Descriptions That Convert
Learn how to write ecommerce product descriptions that convert and sell using these using 13 tips (includes examples and templates).
How SEO Hygiene Supports Your Site & Marketing Goals Over Time
SEO hygiene is key to your site’s long-term SEO strategy. Learn the benefits, what it involves, and how to implement it in your organization.
10 Steps to Help You Turn Client Testimonials Into SEO Wins
Client testimonials, an essential part of any marketing strategy, are a goldmine of market and content intelligence. Make them part of your B2B SEO playbook.
9 Journalism Tactics That Work for SEO Content Writing
Engagement is a top priority in journalism. The same can be said for SEO. Use these 9 proven journalism tactics to improve your SEO content.
How to Create SaaS Content for Increased Acquisition & Retention
Software-as-a-Service (SaaS) needs content marketing to attract, educate, convert, and maintain customers. Here are ways to captivate, educate, convert, and maintain buyers.
How Does a Page Built Dynamically in Real Time Impact SEO?
In this Ask an SEO: How does a dynamically built page in real-time impact SEO? Learn about dynamic rendering and cannonballs.
How Vital Are Core Web Vitals?
Ready for Google’s Page Experience update? This guide will help your dev team understand Core Web Vitals and how to improve performance.
3 Proven Ways to Earn Search Rankings & Links
Mix your quick and easy link and rank building tactics with more difficult, longer-term techniques to gain a competitive SEO advantage.
3 Ways SEO User Intent Can Drive Higher Lead Quality
Driving organic traffic to your site but not seeing enough conversions? Learn how user intent can help you drive more qualified leads.
Google Announces it Uses Spam Fighting AI
Artificial Intelligence offers “unprecedented potential to revolutionize” spam fighting. Blocks estimated 99% of spam from search results
Top GMB Insights Trends Enterprise Brands Need to Know
Research of pandemic influenced shopping trends reveal importance of using trends unique to your business to support data-driven changes
Google: Embedded Links in Featured Snippets is a Bug
Google confirms that embedded links within Featured Snippets is a bug and not a test.
How to Build a WordPress Site in 24 Hours
Want to learn how to set up a WordPress site in less than 24 hours? Find step-by-step instructions and get your website up and running.
SEO Professionals: Stop Sharing Debunked Zero-Click Search Statistics
One industry influencer has twice posted studies claiming that fewer clicks are going to organic webpages. But the math doesn’t add up.
The 11 Most Important Parts of SEO You Need to Get Right
Get your page speed, crawling, and all 11 important parts of SEO right for greater online visibility and higher search rankings.
SERP Analysis Tools For SEO and Ranking?
SEO tools analyze top ranked sites and provide correlation-based analysis for SEO. How useful is the information?
How to Report Indexing Issues in Google Search Console
Google Search Console is now letting site owners report indexing issues with the click of a button.
How AMP Impacts Rank in Google Top Stories, Discover & Organic Search
Independent News & Media’s Head of SEO shares the results of testing the impact of AMP on Top Stories, Google Discover, and organic search rankings.