Digital Advertising
Learn the ropes of digital advertising for effective and successful execution.
Learn the ropes of digital advertising for effective and successful execution.
Google is introducing a new type of ad unit that will allow advertisers to display shoppable images on publisher websites.
Blockchain is poised to change what you know about online advertising. Here are three compelling implications of blockchain moving forward.
Google’s new responsive display ads will become the new default ad type for the Google Display Network.
Learn more about the various blocking controls available to publishers on AdSense.
Here’s why and how advertisers should prioritize brand safety on mobile devices – plus actionable tips to combat ad fraud.
Google has confirmed that any fluctuations in AdSense earnings is not related to the recent search algorithm update.
Research shows podcast revenues soaring and going higher. Time to get a slice of this pie?
Find out how Google creates and enforces its AdSense policies and how these policies affect the digital advertising ecosystem.
Data shows that podcasts are more popular than blogs. This is a disruption and an opportunity.
Here’s everything you need to know about how the Microsoft Audience Network and the Microsoft Graph works.
The Microsoft Audience Network lets advertisers reach users across MSN, Outlook.com, the Edge browser, and select partner sites.
Google has introduced a new ad type designed to capitalize on the growing trend of people watching YouTube on TVs.
Here are six ways how advertisers can take action against ad fraud.
Google settles lawsuit claiming it unfairly kept AdSense publisher earnings for itself.
Google advertisers will soon be able to reach YouTube viewers who have previously searched for related products and services.
Over 3.2 billion bad ads were removed in 2017, which is an average of 100 bad ads removed every second.
Here’s how smart advertisers can address YouTube brand safety concerns and control ad placement through automation.
Google now has an ad blocker built into Chrome. Here’s everything you need to know about how it works.
Google has updated its ads settings to let users mute ads they’ve seen too many times.
Is Google’s Chrome Ad Blocker a way to show more of their own ads?
What are the differences between AdX and Google AdSense? Find out which platform is right for you.
Learn B2B PPC best practices you can use today, including attribution models, ad types, video and more.
Google has announced plans to introduce local display ads for highlighting in-store products and sales.
Find out the impact of Apple’s ‘Intelligent Tracking Prevention’ to digital advertisers, and what you can do to adapt.
Sponsored posts can be a good alternative to display ads. Learn how you can get the most out of them.
As Google preps its Chrome ad blocker, the company says it will soon be notifying with “annoying ads.”
Google has updated its AdSense ad policies, no longer permitting the use of such ads on pop-under pages.
What is Google’s misrepresentative content policy and how does it affect you? Google’s John Brown sheds light on this policy.
Google has introduced a new type of AdSense ad unit called “Native ads,” which may be violating its own policies.
How automotive marketers are rolling out dynamic remarketing campaigns on search and the Google Display Network for the first time.