Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
BuzzFeed Announces New R+D Arm Called “Open Lab”
BuzzFeed announced today their launch of the “BuzzFeed Open Lab for Journalism Technology and the Arts.”
Internet Slang Inundates Merriam-Webster Dictionary’s Latest Update
“Emoji,” “photobomb”, “sharing economy”, “meme,” “click fraud,” and “click-bait” were among the added words.
Origin Stories of Powerful Blogs: How Pescetarian Kitchen Drives 50K Blog Visits Per Month
In this interview series, Matthew Barby shares how he and his partner worked to get their food blog, Pescetarian Kitchen, off the ground
How to Include Humor Tastefully In Your Content To Engage More Readers
Adding humor on your content can brighten your readers’ day and make them smile. How do you get this reaction without crossing a line?
Origin Stories of Powerful Blogs: How KISSmetrics Built a Reputation for Putting Out Great Content
Sean Work of KISSmetrics shares what they did in the early days of the blog to help them get to where they are today.
#MarketingNerds with Ann Smarty: Current Trends in Content Marketing
In today’s #MarketingNerds episode Ann Smarty of Internet Marketing Ninjas talks about the current changes and trends in the content marketing field.
Origin Stories of Powerful Blogs: How Help Scout Went from Zero to 250K Visitors Per Month
Gregory Ciotti talks about the early days of Help Scout blog and it got to where it currently is.
7 Things Content Creators Do to Create Share Worthy Content
Let’s face it. Coming up with shareworthy content is difficult. But, you have very little excuse not to come up with one, because others are...
5 Ways Mobile Video Rocks the Catwalk
Mobile video is changing the game in content marketing and creating opportunity to grow your brand. See 5 ways to rock the movie video catwalk.
This Month In #ContentMarketing: April 2015
The big news in April was Google’s mobile algorithm update, but there was plenty going on in the content marketing arena, too. Keeping track of...
How Can Content Creators Avoid Content Fatigue?
Even the best online marketers can feel overloaded with content. When, where, and what to write? Avoid content fatigue to stay connected to your audience.
Origin Stories of Powerful Blogs: How WordStream Moves the Needle on Traffic, Leads, & Awesomeness
Let’s find out how Wordstream moved toward being a powerful blog that have large readerships and get lots of traffic and shares.
10 Tips in Link Building and Content Marketing
Always keep in mind when developing your own assets and planning your content marketing initiatives for projects and clients: Social influences search.
How Optimizing Your Email Marketing Will Save Your Bottom Line
In this post I will teach you how optimizing your email marketing will save your bottom line, get you better leads and help your company...
20 Ways to Never Write Boring Content Again
Content writing takes time, skill, and expertise if you want your readers to stay. Here are twenty creative ways to never write boring content again.
The Basics of Email Marketing
Today’s post will outline why you should start with email marketing and how to make sure you’re getting the biggest impact from your emails.
15 Digital Marketing Podcasts That Deserve Your Undivided Attention
Here are fifteen informative marketing podcasts that every marketer, small business owner and entrepreneur should follow.
Repeat or Rewrite? How to Make the Most of a Great Blog Post
Sometimes, you have ideas that are so great and so noteworthy that they garner you a lot of attention. When that happens, you have a...
4 Steps to Successfully Coordinate Your Content
Content marketing and cooking have a lot in common. You’ve got the chef (executive editor) who plans, delegates, edits, and manages the flow of the...
SEOlympics: Top Marketing Blogs of the Philippines
We at SEJ decided to discover what kind of content is being discussed in the Philippines for SEOlympics. Here are marketing blogs from the Philippines.
5 Ways to Use Adaptive Content
With technology and information readily available, having unchanged content won’t enhance your business. Here’s how you can create an adaptive content.
![Send Better Emails Using These 7 Data-Backed Tips [INFOGRAPHIC]](https://www.searchenginejournal.com/wp-content/uploads/2015/03/send-better-emails-featured-image-760x400.webp)
Send Better Emails Using These 7 Data-Backed Tips [INFOGRAPHIC]
Email is one of the most effective online marketing channels and it will continue to produce conversions for a long time to come, if done...
SEOlympics: Top Marketing Blogs of India
After his recent visit to India on January 26, 2015, President Obama made history by becoming the first sitting United States President to visit the...
The Rise of the Brand Newsroom: Why Brands are Becoming Publishers
Traditional marketing was built for relevancy and efficiency, but not to generate quality assets. Because of this, the “brand newsroom” trend grew.
5 Best Practices for Blogger Outreach
So, you’ve decided there is a tremendous value in blogger outreach to receive the best traction with your offering. What do you do?
Reviewing ‘Everybody Writes’ From A New Writer’s Perspective #SEJBookClub
A book review of Ann Handley’s Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.
#SEJSummit Speaker Steve Floyd on What Marketing Strategies Work Best For Your Business
As the CEO and Founder of AXZM, Steve Floyd has a wide breadth of experience in all things marketing, from local search to content strategy....
Jordan Koene on Preparing Your 2015 Marketing Strategy
Searchmetrics’ Jordan Koene is a speaker at our SEJ Summit Dallas conference on March 31st, where he’ll cover “What You Did Not Plan for in...
How to Rock Outreach Marketing
Outreach marketing is a great way to create organic backlinks and find new audiences. Valuable content is the most effective marketing strategy for 2015.
7 Pointless Content Marketing Efforts You Should Stop Doing Today
Julia takes a look at some of the worst ways to waste your time in content marketing. Avoid these to be successful and goal-oriented with...