Entries from July 2007

Michael Marshall

The Semantic Web & Its Implications on Search Marketing

July 27th, 2007 by Michael Marshall | 6 Comments

The phenomenon of personalized search is an important step forward toward the semantic web. In its own way, personalized search creates a mini semantic web that is based on the preferences and behavior over time of its users. Personalization is the direction in which search engines need to move in order to deliver relevant search […]

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Pablo Palatnik

Top 150 Marketing Blogs from Ad Age

July 27th, 2007 by Pablo Palatnik | 6 Comments

Most who blog about online marketing, news, etc. blog because one, they love what they do, and two, exposure in the industry which has been rising at an incredible pace with so many companies and self-made industry rock stars rising.
We’ve all seen the important of all these marketing blogs which share with us great information […]

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Arnold Zafra

Forum Optimization for Better Adsense Performance

July 27th, 2007 by Arnold Zafra | 13 Comments

If you are running a community forum with Adsense placement and yet can’t seem to get significant earnings, Inside Adsense suggest these three Adsense performance optimization which might actually increase the Adsense earnings of those community forums:

The Welcome Ad Box - Place a large rectangle (Ad units 336 X 280) or medium rectangle (Ad Units […]

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Arnold Zafra

DailyMotion Enters the US Internet Video Scene

July 27th, 2007 by Arnold Zafra | 1 Comment

Looks like YouTube has finally met its match with the entry of french-based video production hub DailyMotion in the internet video scene. DailyMotion, a french-based internet video sharing site has signed a licensed programming deal with RDF USA, one of the world’s largest and fastest growing production company. RDF USA produces shows such as ABC’s […]

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Arnold Zafra

Microsoft to Acquire Advertising Marketplace

July 26th, 2007 by Arnold Zafra | 3 Comments

Microsoft seems to be pretty much aggressive on its advertising program the past couple of days. After sealing an advertising placement deal with Digg, the company then announced that it is buying AdECN, an advertising exchange platform, a virtual marketplace for buying and selling display ads. This comes right before another press release about the […]

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Arnold Zafra

Digg-Microsoft Advertising Deal, Why Not Google?

July 25th, 2007 by Arnold Zafra | 9 Comments

By this time, the web is probably dilluted with all sorts of news bits, blog posts and what-have-yous on the most controversial press release for this week. The headlines says it all - Digg and Microsoft reached an advertising deal. Some headlines framed it in a more controversial way such as - Digg Ditches Google […]

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Sujan Patel

SEO for Alternative Media (Flash, Video, etc.)

July 25th, 2007 by Sujan Patel | 8 Comments

Recently, Dan Crow of Google addressed a group of SEO professionals at a regional event in Providence Rhode Island . At that event, Crow commented on the ability to optimize alternative media such as Flash, Video, and similar media files.
Today, we’ll take a closer look at how you can improve rankings for pages and sites […]

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Arnold Zafra

Yahoo! Toolbar Teams Up With Home/Office Store for a Safer Web Browsing

July 25th, 2007 by Arnold Zafra | 2 Comments

CA Inc, leading information technology management company is teaming up with Yahoo! with the upcoming release of a CA/Yahoo toolbar that will be packaged with various CA home/office products.
In a press release issued today:
CA, Inc. (NYSE: CA) today announced a distribution agreement with Yahoo! Inc. to deliver a […]

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Chris Walker

Fighting Duplicate Content On Wordpress

July 25th, 2007 by Chris Walker | 9 Comments

When I first started blogging I was what you might call a lazy blogger, SEO wise that is. I didn’t try to optimize any part of the blog for the first month or two of its life. Well my position has changed completely (as I knew it would), not that I was never […]

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Helen Overland

5 Steps to Increase the Efficiency of Your AdWords PPC Budget

July 25th, 2007 by Helen Overland | 7 Comments

Lately it seems like Google has been working very hard to add new features to the AdWords interface. Between new advertising and reporting options, it seems like AdWords additions are coming rapid-fire nowadays. With so many new options available, it’s no wonder people may be a bit confused as to what some of the newer […]

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