Google has discontinued its Click-to-Call feature for Google Maps which the company says was a long running experiment.
This feature was a long-running experiment, and in the end it was decided to discontinue it.
There are however lots of other features we’re adding to maps in the hope of making it even more useful. And if you are in the United States and liked click-to-call, check out a different experiment we’re doing:
Some users in the Google Groups thread seem highly disappointed that Google Click-to-Call was discontinued and note that Microsoft and Yahoo still offer these features.
Personally, I’m a big fan of Yahoo OneSearch’s quick call feature for mobile phones. Although it does not use a central operator like Google, the quick local search to call functionality is a favorite and I find myself using it almost daily.
Speaking of which, I did see this Yahoo OneSearch commercial for the first time yesterday running in the previews before watching Live Free or Die Hard.
I actually noticed the person sitting to my front trying to access OneSearch on their iPhone after the commercial aired. That my friends, was awesome targeting. Do you realize how many movie viewers text, mail and surf the mobile web while in theatres? Truly amazing.