Search Engine Market Share, May 2012 Update

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Chitika Insights reports that Google remains a clear front runner in the search engine market as of May 31st, despite a loss in share of just over 3%. All other search engines posted slight gains in share over the month of May, with Yahoo rising the most (1.9%) to capture an overall 12.5% share of the market. Ask and AOL report stable levels of use, although their impact on the search market is minimal. Look for Yahoo to solidify its position as the #2 search engine over the remainder of 2012.

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Gabe Donnini
Gabe Donnini is a Data Solutions Engineer at Chitika and a lead author for reports by Chitika Insights, the research arm the online ad service.... Read Full Bio
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