Complete Guide to SEO for WordPress Blogs

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Yesterday I wrote a little about optimizing your WordPress permalink URL’s for search engines and the plugin I used to do so here at Search Engine Journal.

Today I came across a very complete guide to WordPress SEO which covers just about everything, from title optimization all the way to link building. Jim Westergren, an accomplished SEO professional, put together this guide which all WordPress bloggers should read & digest.

Here are some quick facts Jim led the Guide off with as reasons blogs benefit from SEO :

1. There are 55 million blogs out there, if you don’t stand out you will have no chance.
2. The first second of a visitors attention is the most crucial.
3. Your main traffic should come to articles and posts inside your blog, not the home page.
4. Search engine rankings relies heavily upon the quality and quantity of links to your blog when they determine the ranking.
5. The best way to get links is by natural recommendations from other bloggers or web site owners.

SEO for WordPress – The Complete Guide

Loren Baker
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Loren Baker
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  • Cvos SEO

    One thing Jim says that I disagree with:

    # Place the attribute rel=”nofollow” on links that are totally useless for search engines such as to RSS feeds for the blog and comment links.

    By placing a nofollow tag on links such as your RSS feed this will ensure that no search engine will find it and therefore less users will find it. This is not just bad advice, it could destroy your future.

  • Andy Beard

    There are lots of different ways to optimize a site with wordpress and they can all be valid.

    Google have 200 variables to play with, and sometimes doing the opposite can have good results.

    One thing I hope you will add here soon is links to related posts, both for users and to retain some of the link equity from the external links on every page that is a permalink.

  • ToddW

    Cvos SEO – 99% of users are NOT going to find your RSS feed through GOOGLE! They are going to be on your blog and enjoy it so much they want to subscribe to it. Blocking the RSS from googlebot is not going to prevent people from subscribing.

  • Mr. Apache

    One of the best ways to get a quick and substantial boost is to seo your robots.txt file. The AskApache blog has an excellent couple of articles dealing with that.

  • SEO Web Design

    Unique and interesting content, plus the power of linking and networking can get your site significant exposure. Next would be optimizing your site for SE natural traffic.