Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google On How to Check Page Experience Factors
In a new video, Google offers advice on how to check if your site meets all the non-Core Web Vitals page experience factors.
A Complete Guide to the Google Fred Algorithm
Google’s Fred update saw some sites shed up to 90% of their traffic and sought to rid the SERPs of thin, ad-heavy content.
How Does Web Hosting Affect SEO & Which One is Best?
Does web hosting impact your SEO, and which host is best? We go through the misinformation and get the facts straight here.
Google Replaces Structured Data Tool with Promotional Landing Page
Google redirects Structured Data Testing Tool to a page that seemingly promotes Google’s Rich Results tool over competing Schema Structured Data Validator
Google Recommends Adding Author URL in Article Schema
Google recommends adding an author’s URL to article schema to help with disambiguating the correct author when multiple writers have the same or similar names.
SEO Copywriting: The Complete Guide
Search engine optimization copywriting is a step-by-step process. This guide takes you through each phase of SEO copywriting.
Coupon Link Building for Ecommerce: A Step-by-Step Guide
Link building using coupons can be tricky but worth it. Learn how to drive traffic, build links & improve your search ranking with them here.
How to Trigger a Sitewide Quality Re-evaluation?
Google’s John Mueller offers insights into regular quality evaluations and describes what can trigger a sitewide quality re-evaluation
Page Speed and Google June-July 2021 Core Algo Updates
Google’s John Mueller explains how ranking changes can be attributed to page speed but core updates were separate things
Google: Customer Reviews Not A Signal For Web Search
Google’s John Mueller states that customer reviews are still not taken into account when it comes to web search results.
Google: Lots of Affiliate Links OK if Content is Valuable
Google’s John Mueller says the number of affiliate links on one page is irrelevant as long as the main content is useful to searchers.
Just How Important Is Structured Data in SEO?
Learn about advances in structured data, why it’s so important to your site, the benefits of structured data, and more.
Core Web Vitals Ranking Factor is More than a Tie Breaker
Google’s John Mueller affirmed on Reddit that the Core Web Vitals ranking factor is more than just a tie-breaker
5 Social Media Strategies You Can Use to Boost Your SEO
Social media marketing can and should be a valuable ally of SEO. Here are 5 social strategies that can help support SEO performance.
![Is There a Way to Optimize for [Blank] in a Search Query?](https://www.searchenginejournal.com/wp-content/uploads/2021/07/context-means-things-61016062996d5-sej-760x400.webp)
Is There a Way to Optimize for [Blank] in a Search Query?
Google’s ability to semantically understand context helps users get their queries answered. But how can you optimize for [blank]?
How Lionbridge Voice-Optimized Its Way to a 3,800% Featured Snippet Growth
Here’s how Lionbridge leveraged content-driven, voice optimization strategies to grow its featured snippet count from 0.7% up to 27%.
7 Ways to Write Blog Introductions Your Readers & Google Will Love
Discover how to write blog introductions that engage readers, support your SEO, and help Google better understand the topic of the page.
Google: Website Downtime Shouldn’t Impact Search Rankings
Google’s John Mueller says a website going down temporarily likely won’t have a negative impact on search rankings.
Google Explains Importance of GMB for Local Search
John Mueller offers insights into ranking for local search queries in Google
Image Alt Text vs. Title Text vs. File Names: What’s the Difference?
What’s the difference between image alt text, title text, and file names? Learn how to optimize each one for search.
Improved KERAS TF-Ranking Helps Create Powerful Ranking Algorithms
Update of Keras-based TF-Ranking coincides with recent pace of Google updates. Allows rapid development of more powerful ranking and spam algorithms
![Google Discover: 10 Characteristics of Top-Performing Content [Study]](https://www.searchenginejournal.com/wp-content/uploads/2021/07/10-attributes-of-top-performing-content-in-google-discover-610149b30e9d3-sej-760x400.webp)
Google Discover: 10 Characteristics of Top-Performing Content [Study]
Building Google Discover visibility and traffic is different from your regular SEO content strategy. See which 10 optimizations work best.
How to Use GMB Posts & Facebook Events for Local Marketing
Learn how to use Facebook Events and Google My Business Posts to promote your in-store and virtual events, sales, promotions, and more.
Semantic Search: What It Is & Why It Matters for SEO Today
Search engine technology has evolved, making semantic search essential for SEO. Learn what it is, why it matters and how to optimize for it.
Google Business Profile FAQs: 5 Top Local Business Concerns, Solved
Find answers to the questions that come up most often in the GBP Help Community Forum and learn how to solve common local SEO issues.
Google: Suggestions for Ranking Product Pages
Google’s John Mueller offers suggestions on how to improve search visibility for product pages
Google Changes Eligibility for Fact Check Rich Results
Eligibility for Fact Check rich results for pages using the ClaimReview structured data has changed. Non-compliant pages will lose rich results
How to Support Your Go-To-Market Strategy with SEO
For early-stage startups, developing a robust go-to-market strategy and getting product-market fit on point is key. Here’s how SEO can help.
What Google Does With Feedback From Search Results
Google goes over what it does with feedback sent in via the ‘send feedback’ button at the bottom of search results.
How to Demote or Remove Organic Sitelinks on Google
Google’s sitelinks are great for CTR, but sometimes the links aren’t the ones you want. Find out how to remove and improve sitelinks.