Google Could be Paying Apple up to $3 Billion to Remain Safari’s Default Search Engine
There may be no two companies as competitive as Google and Apple – though reports show they share a unique...
Google Has Plans to Boost Subscriptions for News Publishers
Google has a three-tier plan to boost paid subscriptions for news publishers.
A Complete Guide to the Google Search Console
This is the ultimate guide to the ins and outs of Google Search Console every SEO professional needs to read.
Google AMP Reviewed: How Has It Changed SEO?
Google’s AMP got a lot of buzz in the SEO world at launch. But what has actually changed so far?
Google Introducing Autoplaying Video Previews in Search Results
Google announced it has begun rolling out autoplaying video previews in search results.
5 Things Every SEO Strategy Needs
Every SEO strategy can benefit from these five elements. Make them a part of the way you do business.
5 Ways to Improve Your E-Commerce SEO Without Building a Single Link
If you’re looking for e-commerce SEO quick wins, here are five improvements you can make – no link building required.
404 vs Soft 404 Errors: What’s the Difference & How to Fix Both
Know the difference between error 404s and soft 404s and learn how to fix the SEO issues behind them.
Google Explains Why Rich Snippets Are Not Showing Up in Search Results
Google Webmaster Trends Analyst, John Mueller, was recently asked why rich snippets are not showing up in search results.
Think You Know Who Your SEO & PPC Competition Is? Think Again!
In addition to fending off your main business competitors, you need to keep your SEO & PPC competitors in check.
The SEO Primer to Learning Data Science Basics
Here’s how you can learn the basics of data science and why it will help you in your SEO career.
14 Image Optimization Tips You Need to Know
Images are important to optimize in SERPs and on-page. This image optimization guide will help elevate your digital campaign.
What Google’s Perspective API Might Mean for Search Marketing
Google released a new API that’s sending shock waves through the internet. Here’s how ‘Perspective’ can affect the search marketing.
What is a Natural Link? (A Good Backlink)
This post walks you through everything you want and need to know about natural, quality, good, and bad links
Google Mobile-Friendliness Test Shortcut in Search Results
Google has made it easier than ever to test your site’s mobile-friendliness.
Link Spamming in the Age of Google Penguin 4.0
Here’s why relying on link spamming tactics won’t fly in a Google Penguin 4.0 world.
How to Evaluate the SEO Value of a Piece of Content
Here’s how to evaluate the SEO value of a piece of content using metrics and on-page elements.
3 Reasons SEO Is Incredibly Valuable to Your Company
Here are just three ways to demonstrate the immense value SEO offers to businesses of all sizes.
Get Customers to Take Action From Your Google My Business Listing
Google has introduced a new way for searchers to take action directly from your Google My Business listing.
Google Introduces Q&A Feature for Google Maps
In an effort to assist prospective patrons, Google is bringing a questions and answers feature to Google Maps for Android.