Google is testing a new type of Schema markup designed for scientific data to be more easily understood by search engines.
Brand content tends to be created with either SEO or reputation/brand-enhancement in mind, but rarely with both, as if they were mutually exclusive.
Approaching your website’s entire build with care will not only give you a good looking site, but one that can go head to head with your competitors.
Struggling to generate results from an e-commerce SEO campaign? Contributor James Brockbank looks at 10 of the most common reasons why such campaigns fail.
Learn how to optimize product pages so that searchers who are ready to buy find you and become your customer rather than a competitor’s.
Generate traffic and increase your search presence by focusing on on-page SEO. Learn everything you need to know about your on-page strategy in this in-depth guide.
Google updated their local schema guidelines. Let’s take a look at some examples of the new schema markup.
This week #SEJLive was joined by Stoney deGeyter to discuss how user experience and SEO work together.
Penguin is now running in real-time as a part of Google’s core algorithm. The update goes into effect today in all languages.
In this episode of Marketing Nerds Brent Csutoras, was joined by Heidi Young, the principle engineering lead at Oslo, to discuss the future of conversational search and how AI could help create a true virtual assistant.
Google Allo, the company’s smart messaging app, may be a cause for concern when it comes to privacy.
Google is now displaying vacation prices on the first page of its search results.
Website SEO health and performance is a marketing process which requires ongoing effort. Using website SEO tools will help ensure good web presence.
AMP is huge and is surely the future which no search marketer can ignore.Speed and optimum content display are the most important aspects for mobile users.
With AMP pages now being indexed in Google’s regular set of search results, the pressure is on for publishers to adapt.
Google Allo, the search giant’s much anticipated messaging app, is available to download on iOS and Android
Google is officially rolling out AMP pages in organic search results around the world
Identifying how your local competitors are winning seemed to have been nearly impossible. Until now.
Only ‘valid’ AMP pages are eligible to show in Google’s search results, which is why it is necessary to validate your pages before they go live.
In this post, we’re going to look at how you can increase conversions with help from your fans, maximizing your reach, engagement, and profit.