People Are Using Instagram More, Facebook and Snapchat Less
Time spent on Instagram is expected to grow this year, while Facebook will not recover from last year’s engagement drop.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
91% of B2B Professionals Say Webinars Are Their Preferred Type of Content
A recent study shows that a vast majority of business-to-business (B2B) professionals prefer engaging with webinars over other content types.
23% of Small Businesses Say Visual Content is Most Effective
A recent study shows that nearly a quarter of small business owners believe visual content is highly effective.
Instagram to Make Stories More Colorful for Pride Month in June
Instagram is taking its celebration of Pride Month a step further this year with rainbow story rings.
Google Displays an Unusual SERP With 30 Results
Google was recently spotted displaying a strange search results page with 30 organic listings.
Top 10 Personality Traits Marketers Need to Succeed [Study]
A recent study of marketing leaders aims to determine which character traits are common among those who are most successful.
Google’s Disavow Tool Doesn’t Work With Search Console Domain Properties
Google’s disavow links tool apparently doesn’t work with the new domain properties in Search Console.
Twitter Experiments With Showing Users More Ads
Twitter is displaying more sponsored posts in users’ feeds in an experiment that tests how often ads are shown.
Google Adds Ability to Order Food Directly From Search Results
Google is rolling out a new ability to Search, Maps, and Assistant that allows users to order from local restaurants.
Google’s URL Parameter Tool Does Not Remove URLs From Search Results
Google’s John Mueller cleared up a misconception about the URL parameter tool in Search Console, saying it doesn’t remove URLs.
Google is Adding Favicons to All Search Results
Google will soon roll out a new look for mobile search results which includes favicons in SERPs.
Google Confirms a Bug Preventing New Content from Being Indexed
Google is experiencing a major issue that is preventing new content from being indexed in search results.
LinkedIn Users Can View All Sponsored Content From the Past 6 Months
LinkedIn pages will feature an ‘Ads’ tab showing all sponsored content an advertiser has run in the past six months.
YouTube to Stop Showing Full Subscriber Counts
YouTube will no longer publicly display full subscriber counts for channels with 1,000+ subscribers.
Google Ads Offers New Recommendations to Improve Optimization Score
Google Ads is making its optimization score even more useful by adding new recommendations to improve campaigns.
50% of Small Businesses Do Not Have a Marketing Plan
A new study on small business owners in the US finds that many are operating without a marketing plan.
21% of People Are Using Voice Search Every Week [STUDY]
A new study reveals the rate at which people are adopting voice search to find local business information.
Study Shows Consumers Trust Websites More Than Google My Business
New research reveals local business websites hold more weight than Google My Business listings when it comes to consumer trust.
Top 10 Google Ads Announcements From Google Marketing Live 2019
Google Marketing Live concluded last week after two days full of announcements related to new Google Ads features.
Google Ads Introduces Three New Bidding Strategies
Google has introduced three new bidding strategies for Google Ads advertisers that offer more flexibility than Smart Bidding.
Twitter Updates TweetDeck With Support for GIFs, Threads, and More
Twitter is rolling out several updates to TweetDeck that include support for features it has been lacking.
Facebook Rolls Out Multiple Updates to its News Feed Ranking Algorithm
Facebook is updating its news feed algorithm to prioritize the ranking of more personal content.
Instagram’s Explore Page Now Includes Stories
Instagram stories are set to reach an even greater audience as they can now be discovered in the Explore section.
51% of Marketers Believe They’re Not Delivering the Right Content
New research reveals over half of marketers aren’t delivering the right content to the right audience at the right time.
Facebook’s Best Practices For Increasing Video Reach
Facebook has published a set of best practices to help pages achieve greater reach with video posts.
54% of Podcast Listeners Likely to Buy From Brands They Hear Advertised
A report on podcast listeners reveals over half are likely to consider buying from a brand advertised on a podcast.
Facebook Gives a Heads-Up About a New Tool That May Affect Ad Targeting
A new tool for users to manage how their off-Facebook activity is used by advertisers may affect ad targeting capabilities.
Google’s Smart Shopping Campaigns Can Be Optimized for In-Store Visits
Google will soon allow retailers to optimize Smart Shopping Campaigns for store visits and display their local inventory information.
Google Lets Users Shop Directly From Search, Images, and YouTube
Google is expanding its shopping experience, letting users add items to a universal shopping cart from several of its services.
Google Confirms it Will Show Ads on its Mobile Home Page
Google has introduced a new ad unit that will be displayed on the search engine’s home page in mobile browsers.