Google’s 7 Tips For Analyzing a Google Search Traffic Drop
Google gives site owners seven tips for analyzing the main causes of drops in organic search traffic.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Facebook Pay Rolling Out to Shopify Sites in August
Facebook Pay will be available as a checkout option for all Shopify sites in the US starting this August.
YouTube Rolls Out 3 Updates For Live Streams
YouTube’s path toward feature parity with Twitch continues as the company announces three updates exclusively for livestreams.
Google Launches New Way to Optimize Videos For Search
Google has a new way to optimize videos for search results when they’re published on a creator’s own website rather than YouTube.
Google Shares 5 Insights Into Appearing in Google News
Google shares five insights that can help site owners better understand how news appears on surfaces like Google News and Google Search.
Twitter Ends Fleets 9 Months After Launch
Twitter is giving up on Fleets nine months after rolling it out to everyone, saying the feature didn’t accomplish what the company hoped it would.
YouTube Begins Adding Chapters to Videos Automatically
YouTube is now automatically adding chapters to videos by default — a new feature that can be turned on or off from the settings panel.
Google Launches Free Tools For Travel Marketers
Google is launching free tools designed to help travel marketers make more informed decisions based on search data for destinations and hotels.
Google Search Console Adds Link to AMP Page Experience Guide
Google Search Console will now direct site owners to additional resources when they’re debugging AMP page experience issues.
Facebook Groups Can Designate Subject Matter Experts
In an update to Facebook Groups, administrators can now assign knowledgeable members the role of subject matter expert.
Google On Whether Sites Should Hide Affiliate Links
Google’s John Mueller answers a question about affiliate links and whether it’s beneficial to hide them from search engines.
Google Launches New Structured Data For Job Listings
Google is introducing a new structured data markup property for job listings that allow prospects to apply directly on the employer’s website.
Twitter Data Reveals Consumers’ Priorities For Summer 2021
Twitter reports consumers feel positive heading into summer 2021, and data from a study on tweet volume reveals what their priorities are for the season.
YouTube Improves Content Discovery With ‘New to You’ Feed
YouTube is adding a new feature to the mobile homepage that’s designed to help users find more content they haven’t seen before.
Google’s John Mueller: Sometimes There’s No SEO Solution
Google’s John Mueller tells a frustrated site owner sometimes there’s no SEO solution that will make a site rank better in search results.
Google Explains Why A Site May Rank For Unusual Keywords
Google’s John Mueller explains why a website might show up for keywords that seem unusual or not related to what the site is about.
New Google Easter Egg For 20th Anniversary of Legally Blonde
Google is celebrating the 20th anniversary of the movie Legally Blonde with a new Easter egg and splash of pink text in the SERPs.
TikTok Triples Length of Videos
TikTok is tripling the maximum length of videos, increasing the time limit from 60 seconds to 3 minutes.
Google Cautions Against Using Too Many Internal Links
Google’s John Mueller explains that using too many internal links on the same page can dilute their value, and goes over what to do instead.
Google on Using Multiple Types of Schema Markup on Same Page
Google’s John Mueller goes over what site owners need to know about using multiple types of schema structured data markup on the same page.
Google’s John Mueller Doesn’t See SEO Becoming Obsolete
Google’s John Mueller says he doesn’t think search engines will ever advance to a point that SEO becomes obsolete.
Instagram: “We’re No Longer A Photo Sharing App”
Head of Instagram, Adam Mosseri, announces further expansion into video as he states that his company’s app is about more than just photo sharing.
Google July 2021 Core Update Begins Rolling Out
Google is releasing a broad core algorithm update today on July 1, 2021. This is update was announced last month and is now rolling out.
How Redirecting URLs Can Impact SEO
Google has published an updated document which goes over six different types of URL redirects and their effects on search results.
Google On How Long SEO Takes
Google’s John Mueller answers the question: “how long does SEO take for new pages?” in the latest episode of Ask Googlebot on YouTube.
Google Begins Using MUM For Vaccine Search Results
Google’s first use of MUM in real-world search results involves using the technology to understand variations of searches for COVID-19 vaccine information.
YouTube’s 5 Tips to Help Smaller Channels Grow
YouTube shares five pieces of advice aimed at smaller channels looking to build an audience and channels just getting started for the first time.
Google Suggests A Site’s Appearance Can Impact Rankings
Google suggests the presentation of a business’s website may impact search visibility if it doesn’t meet a certain expectations for quality.
Google Tests Seller Ratings in Organic Search
Google is merging paid and organic search features in a test that shows businesses’ seller ratings in regular search snippets.
How HTTP Status Codes Impact SEO
Google has published a new help document explaining how different HTTP status codes affect how a site appears in search results.