Earlier in the month I did an overview of the new bid filtering features launched by SponsoredReviews.com to filter bids from bloggers who want to write about your advertised site or business. The way this works is an SEO or advertiser sets up their Blog Review Opportunity Then bloggers review the various advertiser opportunities and [...]

Last week Yahoo announced that it was buying IndexTools, the web analytics company, to add a stronger analytics platform to the Yahoo Marketing and Yahoo Business Services offerings. Yahoo’s strategy with IndexTools is to upgrade the analytics technology for Yahoo advertisers and then go more widespread, possibly with a Yahoo hosted version of the analytics [...]

Search Canyon deploys technology that helps disambiguate search queries, essentially assisting the user to dig deeper into results, suggesting links that makes a better match to results the user seeks recommendations on. The approach is unique in the sense that it makes search an ever continuing process where the machine assists user through a continuous [...]

While Google is experimenting on crawling hidden web pages through HTML forms indexing, Yahoo on the other hand has updated its search crawler with Slurp 3.0. Although the implementation of Slurp 3.0 would not really pose a big implication on webmaster’s part, just the same here are the changes that Slurp 3.0 will bring in [...]

Despite the uncertainty in our near-term economic environment, the market drivers for continued growth in the search marketing industry remain strong. However, a major challenge for the search marketing industry is being able to operationally adapt and manage growth as we face a national shortage of qualified professionals. This talent shortage will likely continue for [...]

While its certainly not any new news that Google has been testing out television ads, what is new is that they are about ready to go public with the service, supposedly sometime in the next few weeks. The service would allow advertisers to buy up ad spots on popular TV networks, including the likes of [...]

Googlers Jayant Madhavan and Alon Halevy, members of the Crawling and Indexing team, recently indicated that Google has been testing out some HTML forms to see if they are able to discover web pages that otherwise couldn’t be found or indexed for users.  In this experiment to index HTML forms, including drop-down boxes and select [...]

Algorithms, natural language processing, artificial intelligence – the list is endless in the quest for the perfect technique to make computers do what humans are capable of. Now, a search engine does away with the machine completely. GGoal is a total human powered engine, no machines, all organic. An excerpt from the About page: Ggoal [...]