We’ve all been wondering about Facebook’s capabilities; can it really collect as much data as Google? Is that data really MORE valuable than Google, since users on Facebook are browsing upon free will into interests and brands, rather than being subjected to sifting through SERPS for what they want? Enter the Facebook Microchip- in the […]
Attending an information-rich convention is just as important, if not more-so, for new business owner and startupss than for established companies. This experience allows hopeful entrepreneurs to establish important contacts and to learn about the newest trends in their industry. There are also excellent panels, ridiculous after parties, and some of the biggest (or growing) […]
Group buying and daily deals have increased exponentially in the past year or two- and they will only grow larger. The benefits on both side of group buying a daily deals are what have made this become to wildly popular. Fair warning: this article is geared more towards those who may not know much about […]
Twitter is becoming a strong influence and front runner in many strategies that companies are utilizing when working on engaging their fans/followers in social media. The thing is, you have to get creative now. You can’t really just maintain a page and expect that you’ll rope in new fans or have people coming back. True, […]
Having the right FTP client makes anyone’s life easier who needs to transfer files… especially if you’re a developer working on a client site. While the extra features can be nice in and of themselves, the key components of the game are security, stability, and speed. Here are five great FTP clients that go well […]
Chasing and shooting at criminals is what a lot of law enforcement agencies do to catch the bad guys. Yes, it still works and will always be the method that law authorities use, but as criminals become more sophisticated, so must the methods used to stop them. Those methods don’t have to be anything elaborate […]
As you know, BlueGlass has been running a contest to establish teams for our final quiz, to win one VIP package and 3 full admission passes to our BlueGlass Florida 2010 Conference. We’ve ended the team portion, and now have the 4 teams that have earned their way into participating in the final quiz! The […]
Hello everyone! It’s that time again! As you all may know, the BlueGlass FL conference, November 2nd and 3rd, is fast approaching. The agenda is set, we’ll be at the Seminole Hard Rock (I know! Life is so tough, what with being able to hear amazing speakers and gamble all in one place) the speakers […]
Marketing and advertising are interesting avenues when it comes to products that may initially be considered “bland” or “not exciting”. Creative professionals have such an uncanny and amazing ability to bring these “ordinary” products to life through commercials, motion graphics, visual effects, and more.
I know you’re probably expecting (and hoping) to see hilarious commercials for beer and other products that have proved to be pretty risque. I hate to put a damper on things, but I’ve decided to choose something pretty nonchalant, and show you how clever and well thought out marketing can make all the difference in breathing life into a product.
A comprehensive and effectively written social media release can do phenomenal wonders for any online business. They bring exposure, traffic, and heightened awareness, as well as encourage calls to action and energize various sectors of the online community in many different ways.
A social media press release needs several pieces to make the whole, in order to work properly and achieve the end result that will meet the goal of the business issuing the release. These components will include, but aren’t limited to, bookmarking networks, the software tools to host conversations, social chats, contextual tags and even video-based interfaces for immediate social networking.