Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
How to 7x Your ROAS with Facebook Click-to-Messenger Ads
Want to spend less for more, get engagement, and follow-up contact info? Then use Facebook click-to-Messenger ads.
Facebook Challenges Google in Local Search
Facebook challenges Google Local with a set of changes to Business Pages.
How to Measure the ROI of Your Social Media Marketing Efforts
This five-step guide will help you find out if your social media efforts are producing ROI.
Twitter Reveals How it Ranks Tweets in Search Results
Twitter has addressed recent accusations regarding shadow banning accounts by explaining how it ranks tweets in search results.
Facebook Changes How it Measures Video Ad Metrics
Facebook updated its video ad metrics, bringing its metrics more in line with how people watch and interact with videos.
YouTube on Desktop Now Plays Vertical Videos Without Black Bars
YouTube now plays vertical videos in their native aspect ratio on desktops, which means no black bars on the sides.
How to Get the Most from Those High LinkedIn CPCs
LinkedIn has very high CPCs, but they can be worth it for the right audience.
Twitter is Locking Out Users Who Created Accounts When Underage
Twitter is locking out users who created their accounts when they were underage, regardless of how old they are now.
YouTube’s New ‘Explore’ Tab Helps Users Discover Videos Based on Viewing Activity
YouTube is testing a new tab that is designed to help users find videos they may not have otherwise discovered.
Instagram Shows Users When Friends Are Online
With a recent update to Instagram, the app will now show users when people they’ve direct messaged are online.
YouTube Shows Searchable Hashtags Above Video Titles
YouTube now displays hashtags on videos that can help users search for and discover other videos about the same topics.
17 Really Simple Ways to Get More Media Coverage from Search & Social
Check out new (and old) ways to get more media coverage and stand out in search and social media.
Video SEO for Universal Search: Tips, Tools & Techniques to Get Found
Here are the best ways to get your YouTube videos found in Google Universal Search and YouTube search results.
Facebook Updates Ad Manager App With New Creative Tools
Facebook updated Ad Manager with a suite of creative tools, allowing advertisers to build ad content from a mobile device.
5 Ways the Twitter Purge Impacts Search & Social Media Marketing
Here are five ways the Twitter purge may positively impact your sales, SEO, and advertising.
How to Build a Free Facebook Messenger Chatbot for Lead Generation
This four-step tutorial will help you build an interactive chatbot using a free chatbot builder. No coding required!
Google Helps YouTube Creators Find Re-Uploaded Content on Other Channels
Google is taking a new step toward helping YouTube creators protect their copyrighted work.
How to Get More Twitter Followers, According to Science
Want to gain more Twitter followers for free? Here’s the formula that worked best, according to MIT researchers.
YouTube to Highlight Breaking News, Including Links to Articles
YouTube is implementing several changes to how it displays news stories in the US.
A 5-Step Guide to Get Better Survey Response Rates Using Facebook Messenger
Want higher survey response rates? Here’s a five-step guide on how to do surveys with a Facebook Messenger chatbot.
12 of the Funniest Brands on Twitter
Brands don’t have to be boring. Get inspired by some of the funniest brands on Twitter.
Facebook Lets Users See All Ads a Page is Running
Facebook has made it possible for users to see all ads a page is running.
Facebook Once Again Allows Ads for Cryptocurrency
Facebook advertisers can again run ads for cryptocurrency after the company reversed a ban put in place back in January.
Instagram Tests Ability to Limit Story Views to Specific Friends
Instagram is testing a feature called “Friend List Stickers,” which lets users publish stories that are visible to specific friends.
Instagram Has 1 Billion Monthly Users, Now the Fastest Growing Social Network
Instagram revealed that it now has 1 billion monthly active users, up from the 800 million reported in September 2017.
Facebook is Testing Recurring Donations for Nonprofit Organizations
Facebook is testing the ability for users to give recurring donations to fundraisers on a daily, monthly, or annual basis.
Facebook Lets Group Admins Charge for Monthly Subscriptions
Facebook is now monetizing groups by giving admins the option to implement monthly membership fees.
Google to Launch Head-to-Head Testing Tool for YouTube Videos
Google introduced a new set of tools that will let content creators test and measure the impact of YouTube videos.
Facebook Lets Users Create New Types of Video Content
Facebook is introducing new video features which will let users create interactive video content.
Facebook Begins Placing Autoplay Video Ads in Messenger
Facebook has started placing autoplay video ads in its standalone Messenger app.