Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
LinkedIn Now Suggests the Best Content for Company Pages to Share
LinkedIn has rebuilt company pages from the ground up, which comes with a powerful new content suggestions feature. The rebuilding of LinkedIn company pages comes...
Pinterest’s Redesigned Feed May Drive More Referral Traffic
Pinterest has updated its chronological feed with a redesign and an easier way to visit publishers’ web pages.
How to Use Social Media to Sell a Product Without Turning People Off
Here’s a guide on how to sell products or services on a budget using social media, without turning buyers off.
An Insider’s Guide to Promoting Banned Products on Social Media
Find out the dos and don’ts of promoting banned products on social media.
LinkedIn to Overhaul its Campaign Manager for an Easier Advertising Experience
LinkedIn is taking steps to make advertising on its platform easier with a complete overhaul of the campaign creation process.
The Most Downloaded Social App Last Month Wasn’t Facebook, Instagram, or Snapchat
A new social media giant is emerging as Facebook, Instagram, Snapchat, and YouTube were outpaced in app downloads last month.
Twitter Redesigns iOS App for One-Handed Scrolling
Twitter rolled out a redesign of its iOS app, which is more convenient for those who hold their device one-handed.
Facebook Introduces Advanced Analytics: Measure Page Level Actions
Facebook is rolling out advanced analytics, giving page admins the ability to measure performance beyond post level.
Pinterest Lets Businesses Promote Multiple Products in a Single Ad
Pinterest has introduced a new ad format, which lets businesses promote up to 5 different products in a single advertisement.
Twitter Doubling its Character Limit from 140 to 280 Has Not Led to Longer Tweets
It has been a year since Twitter doubled its character limit from 140 to 280. Here’s what has changed.
Are Facebook and Twitter Winning Against Fake News?
Research shows effectiveness of Facebook and Twitter against fake news. But much work remains.
LinkedIn Company Pages Can Now Publish Video Content Directly from Vimeo
Vimeo has announced an integration with LinkedIn that will allow company pages to publish content uploaded to the video platform.
Google Campaign Manager Now Offers LinkedIn Ad Attribution
LinkedIn has integrated with Google Campaign Manager, which will allow advertisers to get attribution for LinkedIn ads across platforms.
Snapchat Launches a Desktop App for Adding Filters to Streaming Videos
Snapchat has launched a desktop app, called Snap Camera, which lets users add filters to live streams and video chats.
An Influencer’s Guide to Facebook Messenger Marketing
This guide will help grow your network and influence with Facebook Messenger as your marketing platform.
Twitter Lost 9 Million Monthly Active Users Last Quarter
Twitter has released its latest quarterly report, revealing its monthly user count dropped by 9 million in Q3 2018.
Google Plus: Past, Present & Future
Here’s a look at how Google Plus influenced the SEO community and what to expect in the future.
Facebook to Let Users Add Songs to Their Profile
Facebook has announced a series of new features that expand the ways users share and connect with music.
Instagram Lets Users Share Audio from SoundCloud to Stories
Instagram now offers SoundCloud integration, which lets users share audio from the free streaming service to their stories.
Should I Outsource My Social Media? 6 Questions to Ask Yourself
Not sure whether you want to pay to outsource your social media marketing? Then ask yourself the following six questions.
Facebook Introduces User Retention Optimization for App Install Ads
Facebook has introduced new ways for mobile app advertisers to target users who are most likely to stay engaged.
Pinterest Upgrades its Self-Serve Ads Manager With New Features, Reporting, More
Pinterest is rolling out a series of updates to its self-serve advertising tools.
6 Lessons In Video Storytelling You Can Learn from Indian Brands
Read on to learn how you can master the art of video storytelling, just like many brands in India do.
Facebook Punishes Scraper Sites
Facebook announced it is demoting posts that link to sites with copied content.
Pinterest Introduces New Product Pins and Shopping Recommendations
Pinterest is making hundreds of millions of pins more shoppable with links that go directly to the retailer’s product page.
4 Vivid Visuals That Will Increase Your Social Engagement
Here are four types of visuals that get high engagement on social media, and tools you’ll need to make them.
Google Makes it Easier to Target YouTube Ads to Users on Connected TVs
Google is introducing a new TV screens device type for video, allowing advertisers to target YouTube viewers on connected TVs.
Is There Really a ‘Best Time to Post’ Social Media Updates?
These insights can help you identify a social media posting schedule that works for your brand.
How to Connect with Industry Influencers: Schmooze Optimization
Learn the four steps to connecting with industry influencers that can help you achieve your business goals.
Facebook Adds Ability to Create and Share 3D Photos
Facebook has introduced the ability to share 3D photos that can be viewed by anyone with the mobile app.