Local Search
Learn the latest trends and tips that will help your local business grow using local search optimization, local marketing, and local advertising.
Using Authority Labs for “Local Pack” Rank Checking; My Review
AuthorityLabs is simple yet extensive seo software that’s been around for about a year now. The software provides daily ranking data, as well as link...
Local Business Listing: A Marketing Opportunity and a Security Challenge
Local business listings began with a basic business directory more than a decade ago. Chances are, your business has a local listing wherever you have...
The 7 Deadly Sins of Google Local Listings
It really doesn’t matter if you consider yourself a sinner or a saint for you to benefit from some lessons I have had to learn...
Brand Security Issues With Geo-Listings
Local business listing hijacking is a real situation that can and will have an impact upon a business brand name. If the business is reliant...
Geo-Listing Hijackings A Real Concern
One of the more prominent Geo-Listing (a.k.a. local business listing) hijackings occurred in New Zealand. A florist was found guilty for hijacking competitor local business...
How MicroFormatting Will Improve Mobile Search
Last month I went over the basics of how to future plan & setup a mobile version of your site correctly both for the user...
Geo-Marketing As A New Business Marketing Tool
Geo-Marketing (or Geographic Marketing) is a new method of marketing a business and its website through web searches, mobile searches and social media. As you...
Local Search Recipe: Making KML Files and GEO Sitemaps Are a Piece of Cake.
Last month I shared one of my favorite recipes on tracking local search data with Google Analytics for wordpress. This month I figured that one...
Local Business Marketing – The Known Future
The Internet has turned into a great local business marketing tool in the past couple of years. While local businesses have not yet adopted these...
Top Local Business Listing Questions Answered – Interview with Will Scott
I have had many opportunities to chat all things local with my good friend Will Scott, and just the other day we were at it...
Google Buzz Layer Now on Google Maps for Desktop
As if having the Google Buzz layer on Google Maps for Mobile is not enough, Google has just made it also available on your computer....
Local Business Listing Marketing vs. Data Services
As local business marketing as become a hot topic in the Internet marketing industry, business owners are finding themselves confused about the various types of...
Location-Based Marketing, Resources and Tools
With the evolution and wide-spread use of smartphone devices, it was only a matter of time until location-based applications and services would start to be...
8 Search Engine Related iPad Apps
Aside from Twitter and Social Networking apps, another interesting set of apps available right now on the iPad App Store are search-related. I scoured through...
Microsoft Bing Local Listing Center Backlog? What Is It About The Claiming Process?
On Saturday, March 6, 2010 Microsoft Bing’s Local Listing Center stopped accepting new local business listing claiming and updating until their backlog and issues have...
Local Search Recipe: How to Track Local Analytics With WordPress…And Make Pies
I am a big fan of food. I think about it everyday, and if things go well I even get to have some on a...
Google Tests Hotel Price Listings on Google Maps
Google Maps is a pretty useful tool for conducting local search on business establishments, directions and yes route maps. It’s been getting wide usage and...
Local Marketing with Hyperlocal Blog and News Aggregators
Last year I did a short post on building links via local blogs. Looking back at that post I think it is quite limited. Those...
An Extremely Nifty Guide to Reviews and Local Search
There is one area within the “Local Search Sphere” that brings a wide amount of debate when it comes to ranking impacts, importance, and ethical...
Monitoring Your Local Business In Real Time
I noticed a simple tweet the other day that prompted me to write this post. (Although, this subject has been on my mind for sometime...
7 Tips for Local SEO and PPC Success
I count my lucky stars that my fortunes don’t rely on SEO and PPC alone. I’m happy to be part of a couple of agencies...
Local SEO Limitations to Acknowledge Now!
Local SEO is not just something that might help a business anymore, it will. In today’s business space it is absolutely vital for all business...
Google Now Showing Local Results for State Wide Searches
It is no news that Google is displaying local search results in the SERPS these days. If you are looking for anything from a dentist...
Yelp Securing Financing : Taking on Google & Yahoo Local
Yelp, the local business review community which made it to the cover of Inc Magazine this month AND turned down a Google acquisition in December,...
Your Business & Yelp In 2010
I want to get you thinking the way I am on this one, so bear with me for a moment. I want you to imagine...
Local PPC: Google AdWords GeoAttribution Is Inaccurate
We discovered in 2009 that AdWords inaccurately attributes the geolocation of your AdWords visitors. I previously wrote a blog post about AdWords geotargeting’s inadequacies in...
Google Ranks and Color Codes Businesses on Place Pages
Google has quietly rolled out a new feature for ranking and showing different aspects about businesses on Place Pages for Google Maps. The new feature...
The Local Search Engine Optimization Cheat List
Like James Morris once said, “There is no secret sauce in SEO“. Really, if you can allow the time for some studying, you are most...
Local Shopping Search Engine Milo.com Goes Mainstream
Although local shopping search engine Milo.com has been around for two years already, it is only now that the site is going full blast as...
Local SEO: Using Multiple URLs for Rankings
One tactic frequently implemented successfully with Local SEO is the use of multiple URLs, or micro-sites. To help you better understand how this functions, I’ve...