For the first time since its launch, Bing’s U.S. market share has finally declined, according to StatCounter. Bing’s market share in September fell from 9.64% in August to 8.51% in September. And guess who got Bing’s lost in market share? – Google.
Google’s market share slightly rose by 2% from 77.83% in August to 80.08% in September. Meanwhile, Yahoo also suffered a lost from 10.50% to 9.40%.
StatCounter’s CEO Aodhan Cullen said that Bing’s downward trend started as early as mid-August.
In the global scale, the situation is nothing different for Bing. It’s market share also declined from 3.58% to 3.25%. Yahoo likewise suffered from 4.84% to 4.37% while Google surpassed the 90% market share mark rising from 90% to 90.54%.
So, is this an indication that those who were curious about Bing and tested it for some time have finaly went back to their original search engine? We still have to see results from other analytics provider though. If the trend is similar to other reports well Micrsoft might have to think of other ways to market Bing.
This isn’t too terribly surprising. I was bored last week and went Binging for a new Imac and couldn’t find one for the life of me. Irrelevant results and just overall SE fail. I got over to Google gasping for results goodness and found everything i needed within the first five results. I’m surprised their share isn’t more than 80%.
Sorry to hear that, I think it’s a better thing having more big monsters like Google in the market, so we don’t rely on Google too much. Hope Bing and Yahoo! would rise soon, and also hope more search engines like Google launched.
I agree. I also think that more “monsters” competing with Google will push the search envelope faster and farther than we thought. Although Google innovates and creates on almost a daily basis, a stronger group of direct competition would force new ways of thinking outside of the search engine box.
Its too late for any search engine to beat Google currently.
I think you’re correct–it’s a marketing issue. I advertise and search with Bing. I prefer it to Google.
I’m sure google SE will still be the best search engine even after ten years. Unless, there’s someone brilliant enough to have an idea to overwhelmed search engines…