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The Future Of Search & AI: What I Learned From Google’s Latest Earnings Call
Is Google still a search engine? Its Q2 2026 earnings call suggests the answer is changing, and website owners should plan accordingly.
Heavily AI-Flagged Pages Still Rank Across Google’s Top 10
Data ties higher AI detector scores to lower positions and to fewer pages in Google’s index, though heavily flagged pages still rank in top 10.
Google Lost Its Scraping Case – Now You Have To Pick A Side On The Open Web
Google’s DMCA case against scraper SerpApi collapsed because SearchGuard protects ad revenue, not copyright. The same reasoning weakens every site’s anti-bot defense against AI crawlers.
Why Data Integrity Is The New Technical SEO: From Crawling To Trust
Agentic protocols are multiplying with no consensus standard in sight. Own the layers underneath instead of chasing a winner.
Google SEO Test Shows What Happens In 5-Second Rendering Window
A new SEO test shows what happens when Google’s Web Rendering Service continues past five seconds: Google pauses time with a virtual clock.
Indexed Claude Chats Show Why Disallow Is Not Noindex
Shared Claude chats showed up in Google. We checked the pages and found a noindex header sitting behind a robots.txt block that keeps Google out.
How Publishers Can Monetize AI Visibility
AI sends barely any traffic, but the traffic it sends is twice as engaged. Here’s why publishers should care.
AI Video After Sora: 3 Updates You Should Make Before You Publish
Before your next AI video goes live: Audit disclosure against YouTube’s actual policy, produce below the ceiling, and name the human decision-maker.
Google May Be Penalizing AI-Generated Content As Thin Content
Google may be penalizing AI-generated content under an expanded definition of thin content.
Google Expands Review Guidelines And Warns Of Manual Actions
Google expanded its review snippet documentation with new ways content can trigger a manual action.
Charging AI Bots Decides Which Agents Can Still Cite You
AI bot paywalls are framed as new income. The real question is which AI answers you’re willing to disappear from.
Google’s Q2: Precise Revenue Figures, Click Claims You Can’t Check
Alphabet detailed Search revenue to the decimal. Google described web traffic in three kinds of unverifiable claims. Q2 widened the gap.
Google Says Why It May Ignore Robots.txt And Negatively Impact SEO
Google’s John Mueller explains a robots.txt quirk that can cause Googlebot to ignore robots.txt rules.
Emergency Brand Audit: What AI Says About Your Locations
GatherUp’s Annie Jackson and Jason Wertham show how to audit what ChatGPT and AI Overviews say about your locations, and which inputs change the answer.
The AI Overviews YouTube Gap: The Platform Your Team Skipped For 20 Years
Stop measuring creator partnerships by view counts. The value shows up downstream, in traffic, AI citations, and conversions your dashboard isn’t tracking.
Search Growth Slows, Publishers Weigh Leaving Google – SEO Pulse
A court dismisses Google’s DMCA claims against SerpApi, the EU fines Google €890 million, major publishers weigh leaving Google, and Search growth eases.
AI Search is Working. How to Prove It With Real Tests.
Dive into the evidence behind AI search and its effects on page performance. Learn from experts in the latest SEJ discussion.
AI Browsers Are Backward Because Agents Never Needed The Visual Layer
OpenAI killed Atlas because AI browsers were always a workaround. The real fix is a website machines can actually read.
Are We Repeating History & Risking Backlink Penalties Again?
Repackaged link schemes won’t win AI visibility. Presence in fan-out, grounding, and training data still depends on real authority.
Alphabet Q2 Earnings Show $5.85 Billion Negative Free Cash Flow
Alphabet’s Q2 release shows Google’s infrastructure spending caused it to report a negative free cash flow of $5.85 billion dollars.
Google Went ‘Not Provided’ In 2011 And Blinded Us, ChatGPT Just Shipped Its Version
Waiting for ChatGPT to prove your ROI? The not-provided lesson says stop. Here’s the measurement work you can own instead.
Google Search Revenue Growth Eases After A Year Of Acceleration
Alphabet’s Q2 Search revenue rose 17% to $63.27 billion, its first easing after four quarters of acceleration. Google credited retail and Gemini integration.
![Why AI Content Stopped Working & What To Do About It [Watch Now]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/07/post-featured-1-391-760x400.webp)
Why AI Content Stopped Working & What To Do About It [Watch Now]
Does Google penalize AI content? Get answers on GEO, answer engine optimization, and the content personalization signals that convert. Watch on demand.
Beyond Brand Sovereignty: How To Build An AI-Ready Source Of Truth
AI doesn’t reward the best-optimized page. It rewards the highest-confidence evidence. Bill Hunt explains how organizations earn that confidence.
AI Overviews Now Answer Most Local Searches – How To Get Your Business Cited
AI Overviews are outpacing local packs across 15+ markets. Here is what location pages need to stay visible in AI-generated answers.
Anthropic’s Claude Can Now Watch A Video And Learn Your Job
Anthropic’s Claude Cowork can turn a video of a person doing a task into a skill so that it can do it too.
Google’s AI Search Data Is Growing, But The Gaps Remain
Google is adding more AI search data across Search Console and Merchant Center, but clicks, individual queries, and key reporting details remain missing.
Google’s Liz Reid Discusses Persistent Autonomous Search
Google’s Liz Reid discussed persistent search, a profound change to how users interact with search. A patent describes six triggers.
70% Of Top Retailers Are Invisible To Agentic Commerce – Here’s Why
Agentic commerce is here. Your next SEO win may be less about better content, more about being the easiest product for an agent to buy.