Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Content marketing is undoubtedly a great way to promote your website, but the problem is that it’s – well – hard! Creating compelling content that...
A few weeks ago I sat down with long time SEJ community member and SEO expert Alan Bleiwess. This is the start of an ongoing...
Social media has grown exponentially in its relatively short existence, fashioning a culture of open dialogue that gives users and brands the ability to spread...
While it is always a good idea to refrain from putting all of your marketing eggs in one basket, content is still one that should...
Be honest, how many times have you said to yourself “Oh, let me just check this one thing in Google Analytics” or “I’ve got a...
At its core engagement boils down to one key idea. You have to remember that there is a human being on the other end...
It seems like every week I read a new set of statistics about the importance of mobile in a company’s marketing strategy. Two of the...
Facebook just announced that it will start allowing Advertisers to CPA bid. CPA is commonly known as Cost Per Action or Cost Per Acquisition to people in the Affiliate...
Pinterest was one of the big success stories last year. Just when nobody thought another social media site could take the online world by storm,...
The web’s most recent viral success – the Harlem Shake video – was notable for the way companies in all industries jumped on board with...
While I don’t believe much in dwelling on failures and mistakes, I do believe we can learn from them. Often other people can learn from...
As someone who recommends and uses StumbleUpon Ads on a regular basis, I wanted to share a quick tip for anyone out there wanting to...
As much as I love guest blogging, I think it’s important to diversify your back link portfolio. Focusing on just one type of back link...
Google Author Rank is a hot topic in both the content and search marketing industry. What is Author Rank exactly? While Google hasn’t officially said anything about...
When you lose self consciousness and relax into the act of writing that’s when your voice emerges – Justine Musk As the web gets flooded...
The hashtag, which has long been ubiquitous with Twitter as a way to group tweets into specific conversations, and has also been employed by Google+...
Google’s latest Porcupine update suggests you should be skeptical about what you read online today! So today for many of you that haven’t figured it...
One of the secrets of the most successful bloggers is that they are prolific. Writing 1000 words a day is like brushing their teeth. It’s...
Social media interaction is in a constant state of evolution. Traditionally, progress has been limited to text-based interactions or static video; however through Google+ Hangouts,...
Facebook introduced the new Graph Search, a term derived from social graphs and search. This new feature is a long leap from the old Facebook...
If you look at most company blogs, they’re incredibly boring. [pullquote]The lack of red tape and need for permission has resulted in one of the...
Facebook’s latest innovation – Graph Search, went live in January. Currently it covers four basic searches but it is expected to expand over the coming...
Every day, I hop on a global magic carpet and attempt to interact with millions of people. The ride has allowed me to grow my...
I think it’s safe to say that most companies have finally become aware of how vital it is to have a well-integrated social media campaign...
On January 24th 2012, the world’s fastest growing social media platform, Twitter, released a new mobile application that allows for the transference of short, precise...
One of the biggest shifts we’ve since seen in the last year for social media marketing has been the increasing use of international campaigns. This...
On Monday, March 11th, Daniel Maloney (@DanielPMaloney), CEO of PinLeague took a turn in the hot seat to discuss the finer points of Pinterest marketing....
No doubt many of you reading this use social media sites such as Facebook, Twitter, Instagram, Pinterest and others on a daily, if not hourly...
There are some really great reasons why you should think about using Twitter’s new video sharing app to promote your business or brand. Vine is...
If you start a blog today with the intention of becoming the next Lifehacker, Problogger, or Copyblogger, you’re likely to fail. Between a lengthy head...