Google Is Testing An AI-Powered Finance Page
Google is testing an AI-powered finance destination for answering questions, displaying the latest news, and generating advanced charts
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
Why OpenAI’s Open Source Models Are A Big Deal
The new open-weight models from OpenAI deliver strong reasoning performance, with a tradeoff in hallucinations.
Perplexity Says Cloudflare Is Blocking Legitimate AI Assistants
Perplexity criticizes Cloudflare’s infrastructure for being unable to differentiate between AI assistants and harmful bots.
Cloudflare Delists And Blocks Perplexity From Crawling Websites
Cloudflare blocks Perplexity’s crawlers because of aggressive stealth crawling and failure to abide by the robots.txt protocol.
Researchers Test If Sergey Brin’s Threat Prompts Improve AI Accuracy
Google’s co-founder said that threatening an AI can improve performance. Researchers found that it sometimes works.
Google Backtracks On Plans For URL Shortener Service
Google walked back recently announced plans to end its URL shortener service. It will continue to service some URLs.
Google Confirms It Uses Something Similar To MUVERA
Google’s Gary Illyes confirmed that Google uses a version of MUVERA in Search
2025 Core Web Vitals Challenge: WordPress Versus Everyone
The latest Core Web Vitals CMS rankings are a mix of unexpected results, with Shopify ranking surprisingly high
Google URL Removal Bug Enabled Attackers To Deindex URLs
Google recently fixed a bug that allowed malicious attackers to deindex any URL using the Outdated Content Removal Tool
Vulnerability Uncovered In Wix Vibe Coding Platform
A cloud security company discovered a serious flaw in Wix’s vibe coding platform that left apps vulnerable to being compromised.
WooCommerce Customer Review Plugin Vulnerability Affects 80,000+ Sites
Advisory issued for stored XSS vulnerability in WooCommerce review plugin affecting up to 80,000 websites
WordPress AI Engine Plugin Vulnerability Affects Up To 100,000 Websites
A vulnerability in the AI Engine WordPress plugin, installed on 100,000+ websites, could allow attackers to upload malicious files.
Research Shows Differences In ChatGPT And Google AIO Answers
New research shows that ChatGPT and Google differ in ways that require marketers to tailor their content strategies for each platform
Google’s Mueller Advises Testing Ecommerce Sites For Agentic AI
Google’s John Mueller advises checking whether your ecommerce store is accessible to AI agents.
Google Explains The Process Of Indexing The Main Content
Google’s Gary Illyes explains the process of indexing content and offers a tip on how to improve crawl budget.
Google On Balancing Needs Of Users And The Web Ecosystem
Google’s Gary Illyes said they’re still figuring out how to balance the needs of users and the web ecosystem
Why A Site Deindexed By Google For Programmatic SEO Bounced Back
A company founder shared that Google deindexed their site because of scaled content, and what they did to get back into the search results.
Why Is SureRank WordPress SEO Plugin So Popular?
SureRank SEO plugin offers the basics that every site needs without the bloated features many users say they don’t want.
ChatGPT Appears To Use Google Search As A Fallback
ChatGPT appears to fall back on Google search snippets when it cannot retrieve data through Bing.
Validity Of Pew Research On Google AI Search Results Challenged
The Pew Research Center’s findings on AI and web traffic may be misleading due to major methodological gaps.
Google Says You Don’t Need AEO Or GEO To Rank In AI Overviews
Google’s Gary Illyes confirmed that standard SEO is all you need to rank in AI Overviews and AI Mode.
Pew Research Confirms Google AI Overviews Is Eroding Web Ecosystem
Research on actual users shows that only 1% of AI summaries result in a click to a website.
WP Engine’s AI Toolkit Vectorizes WordPress Sites For Smart Search
WP Engine’s AI Toolkit adds AI-powered search and product recommendations to WordPress websites with just a few clicks.
Google Says It Could Make Sense To Use Noindex Header With LLMS.txt
Google’s John Mueller answered a question about the use of llms.txt and whether it makes sense to use a noindex header with it.
Potential SEO Clients May Want To Discuss AI Search And Chatbots
An SEO shared that they lost a potential client because they didn’t address SEO for AI. Is AEO/GEO this year’s EEAT?
Why It’s Okay To Not Buy Or Obsess Over Links Anymore
Buying links is risky and unnecessary now that other factors play a greater role in ranking.
Google Discusses If It’s Okay To Make Changes For SEO Purposes
Google discussed whether it’s okay to make changes to a web page for SEO purposes.
Can AEO/GEO Startups Beat Established SEO Tool Companies?
CEO of Conductor says legacy SEO platforms can effectively compete with AI-native startups, predicts 95% won’t survive.
Google’s June 2025 Update Analysis: What Just Happened?
Google’s June 2025 update is over. Here are some clues about what may have happened.
OpenAI ChatGPT Agent Marks A Turning Point For Businesses And SEO
ChatGPT agent is a turning point for SEO because it changes how websites are expected to function for both humans and machines.