Loren Baker

• SEO

Localized Search – The Future of Internet Yellow Pages

In the U.S. there are an estimated 10 million small businesses yet only 250,000 are currently participating in paid search. The question at hand is...

• 4 min read
• 674 Reads
• Nov 11, 2003

• SEO

LookSmart Listings Waives Fee with Holiday Program

LookSmart is waiving its $29 account set up fee for the holiday season. One of the top web directories, it has had a hard time...

• 2 min read
• Nov 10, 2003

• SEO

Ask Jeeves Adds Smart Shopping Search

Ask Jeeves Adds Smart Shopping Search Ask Jeeves, Inc. today announced the addition of Smart Search(SM) for Products to Ask.com, the latest in a series...

• 1 min read
• 39 Reads
• Nov 4, 2003

• SEO

Google IPO is Evil

Ensight’s Jeremy Wright takes the diabolical angle on Google’s IPO Rumors in his piece, Google IPO is Evil. Here’s a clip.

• 1 min read
• 21 Reads
• Nov 3, 2003

• SEO

White House blocking Search Engines?

Is the White House blocking search engine indexing of government web pages which feature information on the Iraq War? 2600 reports “WHITE HOUSE’S SEARCH ENGINE...

• 2 min read
• 23 Reads
• Nov 2, 2003

• SEO

Google to Get Sweeter, Nestle buys Google (satire)

With all of the IPO and Microsoft rumors flying around the Google rumor mill (the fact that Google News is frontpaging these rumors is what...

• 1 min read
• 77 Reads
• Nov 2, 2003

• SEO

How Much is Google Worth?

You don’t need a search engine to find opinions about this topic: How much Google would command if it were to go through with a...

• 1 min read
• 1.3K Reads
• Oct 30, 2003

• SEO

Later Gator! Gator Changes Name to Claria

Gator, the controversial AdWare company that earlier in the month sued to have the label of *spyware* detached from their ad serving technology, today announced...

• 2 min read
• 67 Reads
• Oct 30, 2003

• SEO

Yahoo Acquires BT’s Dot Music

Yahoo gets DotMusic Not really search engine marketing news, but relevant to the Search Engine Wars, Internet portal Yahoo may be stepping into the online...

• 1 min read
• Oct 29, 2003

• SEO

SEO: Paths & Security

I work for a decent-sized international charity as the Director of IS / IT. One of our bigger projects this year has been redoing our...

• 3 min read
• 34 Reads
• Oct 29, 2003

• SEO

Amazon Launches Book Content Search

Amazon’s Search Inside the Book Amazon.com today announced the launch of its latest innovation, Search Inside the Book. This is a new search service which...

• 1 min read
• Oct 29, 2003

• SEO

Mooter Search Engine- Pooter, Scooter, Rooter?

Ok, I checked out the info on Mooter, a new Australian search engine and can say this… the logo is interesting. If anything, I find...

• 1 min read
• Oct 28, 2003

• SEO

To Get Discovered: Discover Others!

Navel gazing. A fabulous habit. With the amount that happens in North America it’s a wonder it isn’t a full-contact Olympic sport. Navel gazing is...

• 2 min read
• 29 Reads
• Oct 28, 2003

• SEO

Getting ugly over at GoGuides

When the internet was swelling with paper millionaires Disney tried to cash in. With poorly guided inefficient systems Disney began to hemorrhage cash. Instead of...

• 2 min read
• 28 Reads
• Oct 28, 2003

• SEO

Be Systematic

There are loads of rules for Search Engine Optimization (SEO). Things like “Use metatags” (or: don’t use metatags), “don’t use frames”, “use text links wherever...

• 2 min read
• 26 Reads
• Oct 27, 2003

• SEO

Local and Geographic Search

As more and more brick and mortar businesses market themselves online, search engines (“gateways to the Internet”) have reacted by becoming more like an advertising...

• 4 min read
• 123 Reads
• Oct 23, 2003

• SEO

Online Marketing Links : Online Marketing Directory

All Online Marketing Links : Online Marketing Directory, Internet Marketing Links, Links Exchange Submit your Marketing, Search Engine, or Advertising site to OnlineMarketingLinks.com

• 1 min read
• 46 Reads
• Oct 20, 2003

• SEO

Local search: the next big thing in pay per click

Local search: the next big thing in pay per click This month Overture announced a trial of their technology for local pay per click search...

• 2 min read
• Oct 20, 2003

• SEO

WebAdvantage.net Adds Four New Search Engine Marketing Clients

WebAdvantage.net (http://www.webadvantage.net), a full-service emarketing agency, announces that the acquisition of four new search engine marketing clients: Zurich North America, NatureMade’s Vitamin Herb University, Science...

• 2 min read
• 25 Reads
• Sep 16, 2003

• SEO

FindWhat.com Gets E-Commerce Tools

FindWhat.com Gets E-Commerce Tools Search provider FindWhat.com (Quote, Company Info) announced on Wednesday plans to acquire Mirva, a provider of online storefronts and other e-commerce...

• 1 min read
• 31 Reads
• Sep 3, 2003

• SEO

How to get your site into DMOZ (Netscape Open Directory)

How to get your site into DMOZ Everyone talks about getting their site listed in the Open Directory Project, better known as DMOZ, but not...

• 3 min read
• 174 Reads
• Aug 26, 2003

• SEO

Yahoo puts Inktomi to the test | CNET News.com

Yahoo puts Inktomi to the test | CNET News.com Yahoo is expanding tests of search technology from its recent Inktomi acquisition in preparation for a...

• 2 min read
• 32 Reads
• Aug 21, 2003

• SEO

Google AdSense Adds New Text Ad Formats

Google AdSense Adds New Text Ad Formats Google Adsense has developed two new advertising formats for the publishers of its text ad network. Previously, publishers...

• 2 min read
• 91 Reads
• Aug 21, 2003

• SEO

Google co-founder: No rush for IPO

Google co-founder: No rush for IPO Despite frenzied speculation of an imminent public offering of the search giant, company co-founder Sergey Brin says he’s still...

• 3 min read
• 33 Reads
• Aug 20, 2003

• SEO

Consumers Rate Online Search, Portals, and News

Consumers Rate Online Search, Portals, and News E-businesses are getting better overall in the view of their customers, but performance varies widely from company to...

• 3 min read
• 44 Reads
• Aug 20, 2003

• SEO

Yahoo mulls dumping Google engine

Yahoo mulls dumping Google engine Yahoo Australia search producer Peter Crowe revealed that the company had started testing Inktomi’s search engine on projects at a...

• 2 min read
• Aug 20, 2003

• SEO

Search Engine Throne Up for Grabs

Search Engine Throne Up for Grabs The world of search engines is on the crux of some big changes with no clear winners in the...

• 2 min read
• 35 Reads
• Aug 20, 2003

• SEO

Yahoo! Stalked Overture for Over a Year

Yahoo! Stalked Overture for Over a Year Contextual ad technology provider Quigo Technologies announced on Wednesday that it inked a licensing deal with Overture Services...

• 2 min read
• 194 Reads
• Aug 16, 2003

• SEO

Overture Licenses Contextual Ad Technology

Overture Licenses Contextual Ad Technology Contextual ad technology provider Quigo Technologies announced on Wednesday that it inked a licensing deal with Overture Services (Quote, Company...

• 2 min read
• Aug 16, 2003

• SEO

Google Adds Google News Alerts

From WebAdvantage.net In a move that adds more interactivity to the Google News interface, Google has expanded into email marketing with Google News Alerts. According...

• 2 min read
• 53 Reads
• Aug 6, 2003