The team breaks down the search, shopping, and downright bizarre announcements from Google I/O. Plus, what Pinterest creators and brands should know about idea pins.
Katie Gaisser is a digital marketing coordinator at Cypress North & producer of Marketing O’Clock, on the Search Engine Journal Podcast Network. Marketing O’Clock is a weekly news show where real-life marketers unpack the latest updates in the world of SEO, PPC, and social media with plenty of puns along the way. She specializes in content creation, social media marketing, and paid digital advertising.
The Marketing O’Clock team discusses Google’s increase in zero click searches, the use of Facebook groups in marketing strategies, and more!
The Marketing O’Clock team discusses Google’s recent bug that pushed a Smart Matching test to more than anticipated, Google’s annual Ads Safety Report, and more!
The Marketing O’Clock team takes a look at Pinterest’s new advertising tools, discusses Google Ads’ recent API release, and more!
The Marketing O’Clock team discusses Twitter’s upcoming features, Instagram’s Live Rooms, and more!
In this month’s episode of Marketing O’Talk, Greg Finn sits down with some of marketing’s finest minds to discuss funnels.
The Marketing O’Clock team rejoices at Google Ads’ much-needed updates to their Partners program, takes a look at Spotify’s newest advertising initiatives, and more!
Google Ads Rolls out Lead Form Extensions Directly in the SERPs & This Week’s Digital Marketing News [PODCAST]
The Marketing O’Clock team checks out Google Ads’ updated lead form extension, gives the lowdown on Google’s passage-based ranking going live, and more!
The Marketing O’Clock team discusses Microsoft Advertising’s plan to switch over to Enhanced CPC, Google’s 12 new manual penalty types, and more!
The Marketing O’Clock team explores YouTube’s latest feature, Clips, Google’s keyword match type consolidation, and more!
Microsoft Advertising Introduces Filter Link Extensions & This Week’s Digital Marketing News [PODCAST]
The Marketing O’Clock team explores Microsoft Advertising’s newest extension, poke around in Pinterest’s new spin on stories, and so much more!
Google Ads Experts look back at the good, the bad, and the “significant” changes that happened in 2020 and how to succeed in 2021.
The Marketing O’Clock team looks at new data from the 2020 Facebook boycott, workarounds to see data in Google Ads Smart Shopping campaigns, and more!
The Marketing O’Clock team talks about identity verification for Google Ads, what data publishers see with Google News reporting on Google Search Console, and more!
The Marketing O’Clock team takes a look at the new US launch of Google’s Question Hub, YouTube’s rise to prominence in Google News, and more!
Google Clarifies Passage-Based Ranking, 2020 Clockscars & This Week’s Digital Marketing News [PODCAST]
The Marketing O’Clock team dives into Google’s plans for passage-based ranking, TikTok and Instagram Reel’s entrance into Google Discover, and more!
This week, Marketing O’Clock discusses Google’s newest test to make SERPs more interactive, Google’s sensitive ad topics controls, LinkedIn’s recently released Product Pages, and more!