Google AdWords Running Click-to-Call Ads Again

SMS Text

We haven’t seen Click to Call running in Google AdWords for a long time, but then received an email today from Mark Bufalini of who tipped us off that Google AdWords is indeed running Google Click to Call again.

Notice the saved phone number, the 0 infront of the number (please don’t call me) and the advertiser phone number where the URL is usually printed.

Google first launched Click-to-Call in late 2005 to loads of fanfare from local Google AdWords advertisers such as contractors, lead generation companies and restaurants. Google then abandoned the project for Google AdWords Click-to-Call listings in Google Maps last July.

Are we seeing a rebirth of Google Click-to-Call?

Loren Baker
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Loren Baker
Subscribe to SEJ!
Get our weekly newsletter from SEJ's Founder Loren Baker about the latest news in the industry!
  • Sushubh

    well i keep on seeing these advertisements on google search result pages all the time. i can remember seeing them last month and the month before that.

  • Xianhong

    In fact, i never see click to call ad. This is really cool!

  • Andrew Jensen

    Come to think of it, I was doing location specific searching in Google I believe just a week or so ago and I saw a click to call ad for a law firm. Hadn’t seen one for a while.

  • Mark Bromberg

    I am a channel manager at Ifbyphone, a provider of hosted click-to-call and telephony services to the SMB space. Google is not alone in the use of click-to-call technology. Our Smart Click-to-Calls are being used by hundreds of companies to provide alternative conversion options for their site visitors.