At Pubcon 2015 in Las Vegas, the SEJ team had the opportunity to speak with Jenny Halasz and Eric Enge about content effectiveness optimization.
Is fussing over keywords less necessary for SEO? Does User Experience help a site rank in Google? Read the facts, you may be surprised by what you find!
Content Delivery Networks play a huge part in optimizing page speed and many people aren’t familiar with it. Here’s what you need to know about CDNs.
BrightLocal API provides a great source of local search data.
Link building is at its best when the world revolves around the word “yes.” But once in a while, link building means saying “no.” Let me explain.
Jordan Kasteler and Cynthia Johnson on driving traffic with content syndication and social media.
This infographic is based on organic traffic based on how much ads would cost to get that kind of traffic.
Everywhere you go, you see reviews. In thus post, learn the best ways to maximize the number of online reviews you get from your customers.
In this post, Michiel Heijmans explains Yoast’s take on SEO friendly URLs and try to elaborate a bit on why we think that is the best option for that link.
At Pubcon 2015, Casey Markee and Pierre Zarokian talked about the rise of hyperlocal marketing and the role online reviews play in local marketing.
Speaking with Duane Forrester about the growing challenges the industry faces when it comes to marketing to millennials.
Magento SEO toolkit is an all-in one e-Commerce platform that has a wide-range of SEO benefits.
Guy shares his expert insight on how to create a personal profile the sends the best first impression for landing your next job
When it comes to international search, there are issues to deal with in terms of big SEO and brand choices, including what domain extensions to use.
Angular JS’ advantages pose more than one significant SEO challenge. You may want to seriously reconsider it if you’re yet to embark on a new website.
With a few targeted searches, you can determine what review sites are most popular in your community. And then, you could help to push your fans to use those sites to talk up your business. The result is a powerful, and easy to execute, reputation strategy.
Announcing a new SEJ column “Ask the Adsense Guy” by John Brown, Head of Publisher Policy Communications for Google. Appearing monthly, John will cover topics related to search and Google AdSense.
In today’s world, most businesses live or die by their website. Here are the essentials for driving and converting users to your site.
There’s a new shady tactic that spammers use to draw traffic to their sites called referrer spam. What it is and how can you stop it?
Overall, the growth of Rich Answers shown in search results increased almost 9% from December 2014 to July 2015.