“Crawl budget” is a loaded term made up of a lot moving parts. Gary Illyes, a Google Webmaster Trends Analyst, has explained exactly what crawl budget is and what it means for Googlebot.
If you manage a microsite, you can merge it with your main site to gain rankings and organic traffic. Just follow these step-by-step instructions.
Google Maps is rolling out a global update to its ride services mode which brings a new design and the ability to book rides directly within Maps itself.
Google’s John Mueller recommends users no longer use the ‘link:’ operator in search.
Bad news: a successful international SEO campaign is significantly more complex than simply translating some content and internationalized technical SEO. The good news is that with a few tips that anyone can implement, you can be even more successful that you could have ever imagined!
2017 is here! You may be thinking of where to put your hard-earned money, and whether to spend more, less, or the same on your digital marketing activities for 2017. Find out the results of our latest #SEJSurveySays poll and take a look at what to focus on to make the most of your investments in 2017.
Mobile is not a trend anymore, it’s mandatory. Here’s a walkthrough of the most important steps to make your site mobile-first in 2017.
So what are some of the dos and don’ts about link-building in 2016? Let’s examine some of the best (and worst) practices of link building that we learned over the past year.
Google gave site owners plenty of time to prepare the upcoming mobile interstitials penalty, but in case you have not yet done so, we have rounded up 10 pieces of expert advice.
The rise of voice search has changed the tactics used by today’s savvy marketer, but the effect virtual assistants have on inbound calls has yet to be fully realized. Call tracking and analytics gives marketers crucial insight into the performance of the digital campaigns that drive phone calls and the types of leads those calls bring to the sales team.
Kelsey Jones speaks with Simon and Edward from Blue Array on what the upcoming Mobile Interstitial Penalty from Google is, how to check to see if your site has been affected, and how a mobile-first world has affected UX.
With all of the information out there on backlink profiles, I wanted to clear up some common misconceptions regarding backlink profiles.
Google’s iOS app received a fairly significant update, bringing with it several new features that will help users do more without having to leave the app.
New technologies are about to bring a paradigm shift in the online shopping space. Marketers need to keep track of these technologies and embrace disruptive trends to stay relevant. The article highlights some of these technology trends.
Ethics in business is alive and well, and those businesses who embrace it are more likely to succeed. What questions should you ask your marketing agency about ethics?
The dreaded high bounce rate. Avoid this online marketer’s nightmare and diagnose what’s causing visitors to leave your site and how you can fix it.
The important thing to remember is while staying on top of algorithm updates is important, there are always other best practices to consider alongside these new algorithm updates.
Eliminate guesswork and dramatically improves results from Google Shopping campaigns through Criteo’s Predictive Search.
2016 was packed with fantastic marketing material to read online so I thought I’d pull together a selection of my favorites. Put even a small handful of these tips in place and you’re guaranteed a successful year!
As the Google Algorithm continues to get smarter with the use of machine learning and Artificial Intelligence, white hat SEO is now more important than ever. Learn which white hat techniques can have the greatest impact on your website and how you can double, triple, or even 10X your traffic in 2017.