News
Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
Facebook Publishes Internal Enforcement Guidelines & Announces Appeals Process
Facebook publicly released the guidelines used by their moderators to enforce community standards. Announced ability to appeal content that was...
Google Confirms Algorithm Update Released on April 16th
Google confirmed that another broad core algorithm update was rolled out this week.
Google Exploit: Canonical Negative SEO
A new negative SEO attack method has been discovered, and it is virtually impossible to detect the attacker.
Anchor Text Best Practices for Google
What the best practices for the use of anchor text are. How does Google use anchor text? Search marketers share...
Snapchat Integrates Shopping Ads Into AR Lenses
Snapchat is letting advertisers sell products with custom AR lenses, which users can add to selfie photos and videos.
Google Chrome to Prevent Videos With Sound From Autoplaying
Google’s latest version of Chrome for desktop will disable most videos with sound from playing automatically.
Google Maps is Now Using Fast Food Locations as Reference Points
Google Maps is testing a feature which gives drivers turn-by-turn directions using fast food restaurants as landmarks.
Google AdWords Introduces New Video Format to Reach More People
Google AdWords has introduced a new video format which is said to extend the reach of video campaigns beyond YouTube.
Google’s Direct Answers Now Shown on 10% of SERPs [REPORT]
Google is returning more direct answers in search results, with 10% of mobile SERPs now containing a direct answer box.
Google Offers Advice on Recovering From a Penalty
Google’s John Mueller highlights two reasons why reconsideration requests fail. Offers solutions to help recover from a manual penalty.
Google Resumes Accepting Ads from Addiction Treatment Centers
Google has reversed its decision to ban ads for addiction treatment centers after introducing a stricter vetting process.
Google to Issue Manual Action Penalties for Expired Job Postings
Google has updated its guidelines warning users that failure to remove expired job postings may result in a manual penalty.
Google is Reportedly Replacing Voice Search on Android With Google Assistant
Google’s voice search button on Android is being replaced with Google Assistant.
Google Maps Highlights Public Events Currently In Progress
A feature has been spotted in Google Maps that appears to show the app highlighting public events that are ongoing.
Google Releases Tool to Show Off Natural Language Search Capabilities
Google’s research division has released a tool which shows off advancements the company has made toward understanding natural language.
Facebook Gets Instagram’s ‘Boomerang,’ and an AR Drawing Tool
Facebook’s mobile app has been updated with some enhancements for Stories — an AR drawing tool and Instagram’s popular Boomerang...
Instagram Makes it Easy to Follow People by Scanning ‘Nametags’
Instagram is reportedly in the process of rolling out a new feature which is similar to Snapchat’s QR codes.
Google Assistant Can Recognize Cat and Dog Breeds Using Photos
Google is getting smarter when it comes to image recognition with updates rolled out to Google Assistant and Google Photos.
Google Search Console is Notifying Site Owners About AMP Issues
Site owners have been receiving e-mail notifications from Google Search Console regarding issues detected on AMP pages.
Google Search Console Update: Filter Reports by Result Type
A new feature in Google Search Console will allow site owners to filter performance reports by ‘Search Appearance.’