Bing Surpasses Yahoo to Become Number 2 Search Engine, According to Nielsen

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According to a Nielsen report released today, Bing has surpassed Yahoo to become the number 2 search engine in the U.S. for the first time ever. While Google still holds steady at first position accounting for about 65% of search engine activity, Microsoft’s Bing jumped from 10.7% to 13.9% and Yahoo fell from 14.6% to about 12.1%.

Greg Sterling of Search Enginge Land says an article from the Wall Street Journal quotes a Bing spokesperson as saying that the number of mobile searches on Bing has “more than tripled over the past year” because of the deal Microsoft has with Verizon.

Nielsen ratings

Loren Baker
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Loren Baker
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  • free online dating site

    hi yvonne, is this true?? i cant believe it, that yahoo had to be dragged to 3rd place by bing.

  • Nick

    it is true but now bing is working with yahoo as it search engine which is good for the yahoo. Thanks for sharing nice information..

  • Steve Jobs

    Oh. Yahoo! goes down to 3rd? LOL. That is interesting. I think Yahoo! is hiding something up on their sleeves. I just hope that they will be releasing great things this coming fall.

  • Elgart

    I think this is true…Bing is so popular even on my country..we tend to use Bing than Yahoo!…