YouTube End Screens Feature Now Available to All
YouTube has added a new feature, End Screens, that lets you add a thumbnail overlay to promote your videos and playlists, encourage subscriptions, and more.
Danny Goodwin
Former Executive Editor
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Danny Goodwin is the former Executive Editor of Search Engine Journal. He formerly was managing editor of Momentology and editor of Search Engine Watch.
Articles
SEO & SEM Ranks 9th on LinkedIn’s Top Skills List
LinkedIn has revealed its annual list ranking the top skills that will help you land a job in 2017. SEO/SEM ranked 9th on LinkedIn’s list.
Facebook Page Call-to-Action Buttons Get Big Update
Some big changes are coming to the way call-to-action buttons work on Facebook Pages. Facebook is also rolling out a new business recommendation feature.
How Many Users Pinterest Has Now: 150 Million
Pinterest has reached a new milestone. The social bookmarking site has revealed that it now has 150 million monthly active users globally.
Pinterest Adds Pin Engagement & Website Retargeting
Pinterest has given advertisers new retargeting options. You can now create audiences based on actions users take with your pins and on your website.
YouTube Adds Paid Promotion Alert For Viewers
YouTube is giving brands a new way to ensure they are being transparent to viewers about paid content that appears on the video-sharing site.
New Study Touts Benefits of Twitter Customer Service
Are you responding to your customers’ tweets on Twitter? If not, you could be losing out on revenue and loyalty, according to a new Twitter...
Twitter Rolls Out Big Changes To 140-Character Limit
Twitter it rolling out some big changes to loosen its 140-character limits. Images, GIFs, videos, quotes, and retweets won’t count toward your tweet total.
Twitter Launches 3 New Customer Service Tools
Twitter’s new features include the ability to tell customers if you provide support and when you are active on Twitter, and a larger Direct Message...
Bing Adds Structured Snippets, App Bulk Editing
Bing Ads is rolling out a couple new features. Structured Snippets is now rolling out in the U.S., and the Bing Ads app now has...
New Test: Facebook Live From Desktop
Facebook Live broadcasting has been limited to smartphones, but that could be changing soon. Is the arrival of Facebook Live for the desktop imminent?
Businesses Can Now Sell In Facebook Messenger
Facebook has announced a couple new ways for brands and businesses to send customers to, and complete purchases within, its Messenger app.
Conversion Tracking Finally Comes to LinkedIn
Finally, conversion tracking has come to LinkedIn. You can now track how many of your sponsored content and text ads on LinkedIn are leading to...
Facebook Expands Lookalike Audiences Globally
Facebook has announced an update to Lookalike Audiences that should make it easier for advertisers to reach consumers around the globe.
Facebook to Punish Advertisers With Slow Sites
Your mobile page load time will soon impact whether people will see your Facebook ads. To help advertisers speed up, Facebook is introducing prefetching.
Pinterest Rolls Out 3 Big Retargeting Changes
Pinterest is introducing engagement retargeting to let you target users who have engaged with your pins, and adding a new tag for better retargeting.
Twitter Expands Video Monetization
Twitter is expanding video content monetization with pre-roll ads for video creators and a new way for brands and creators to team up on live...
Facebook Now Automates Trending Stories
Facebook has removed descriptions from its Trending stories section. The announcement comes months after being criticized for having an anti-conservative bias.
Behavioral Targeting Coming to Snapchat
Behavioral targeting is coming to Snapchat. That means advertisers will soon be able to target users based on their Snapchat activity.
Find Freelance Work With LinkedIn ProFinder
LinkedIn is opening ProFinder, a service that connects companies to freelancers, to everyone in the U.S. Here’s what companies and freelancers need to know.
Here’s YouTube’s Secret Plan to Get More Social
YouTube wants to get more social with Backstage, which will include new features like photos, polls, links, text posts, exclusive videos, and rich replies.
Twitter Users Can Now DM You From Your Website
Embedding the new Message button on your website allows anyone who visits your website to simply tap the button to send you a direct message...
Pinterest Debuts Promoted Video Ads
Pinterest has launched a new type of video advertising called Promoted Video Ads. The new ads are designed to help brands drive more sales.
Twitter #Stickers Can Now Become Ads For Brands
Twitter is opening #Stickers to brands. People can add these Promoted #Stickers, which are designed by the brand, to their photos before tweeting.
Facebook Gives Marketers 3 New Video Metrics
Facebook is introducing three new metrics to help you better understand how your videos are performing so you can continue to grow your audience.
Facebook Unveils 2 New Tools For 360 Videos
Facebook has rolled out a pair of new tools to help publishers who are using 360 videos: guided tours and heatmap insights. Here’s how they...
Pinterest Advertisers Now Have CPM Bidding
Pinterest advertisers can now buy ads based on how much they want to pay for impressions. In addition to CPM buying, Pinterest will allow frequency...
Facebook’s Algorithm Boosts Informative Stories
Facebook’s new ranking signal aims to deliver stories to your news feed by predicting which stories you will find the most informative to you personally.
Facebook Gives Users Control Of Ads They See
Facebook has revealed a change that will make ad blocking software less effective and will give users more control over the advertising they see.
Twitter Unlocks Conversational Ads For All Advertisers
Twitter has opened Conversational Ads to all advertisers and introduced a new ad type that lets people who tweet about brands unlock exclusive content.