SEO Glossary: 200+ Terms & Definitions You Need to Know
This SEO glossary compiles more than 200 of the most common terms you will need to know during your career.
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29 Experts on the Most Important 2018 Social Media Trends
Here are the most important 2018 social media trends you need to know, according to 29 top marketing experts.
47 Experts on the Top SEO Trends That Will Matter in 2018
Up your SEO game and be more successful in 2018. Focus on these key trends to dominate SEO.
25 Experts on the Big PPC Trends You Need to Know in 2018
What 25 of the top marketing experts say will be the major PPC trends in 2018 – and beyond.
6 Things We Learned at the Google Webmaster Relations Pubcon Keynote
Here are some of the interesting tidbits we learned from Google about disavowing links, featured snippets, and more.
In Memoriam: Link Building Pioneer Eric Ward Has Died
The search industry remembers pioneer Eric Ward, who was known for being THE expert in all things link building.
17 of the Greatest Tweets from SEJ Summit 2017
Top search experts shared countless great insights, ideas, tips, and takeaways at SEJ Summit 2017. Here are 17 top tweets.
Facebook Tests Showing More Related Articles
Facebook is running a test that shows you related stories before you click on an article in your News Feed.
New: LinkedIn Launches Matched Audiences
LinkedIn Matched Audiences gives advertisers three new targeting tools: website retargeting, account targeting, and contact targeting.
Facebook Makes 5 Changes To Video Metrics
Facebook is adding a couple new video metrics to Page Insights and changing the way others are measured.
New Facebook Instant Articles CTAs: Page Likes & Email Sign-Ups
People who read your Facebook Instant Articles can now Like your page or sign up for your email newsletter.
6 Ways You Can Use Social Listening Now
Social media listening has many benefits for companies. Monitoring what your customers say on social media can improve your products, sales, and marketing.
Content Marketers: Organic Traffic Is The Key Success Metric
How are content marketers measuring the success of the content they create? Organic traffic is the top metric of choice, according to a new survey.
New: LinkedIn Launches Lead Gen Forms
LinkedIn has launched Lead Gen Forms. This new feature in Sponsored Content campaigns removes a huge barrier on mobile devices: filling out forms.
Twitter Unveils a New Look for Replies
Whenever you reply to an individual or a group of Twitter users, the user names of those people won’t subtract from your tweet’s 140 character...
Twitter to Offer Paid Version of Tweetdeck?
Twitter is considering offering a paid version of Tweetdeck. The premium version would be geared toward marketers, brands, and other power users.
YouTube Videos Losing to Facebook Native Videos
A new study finds that brands use Facebook native videos 3x more often than YouTube videos. Facebook native videos also get much higher engagement.
YouTube Discontinues Annotations Editor
The YouTube Annotations Editor is being discontinued. As of May 2 you will no longer be able to add new annotations or edit existing annotations.
Survey: Small Businesses Want $100 SEO
A new survey says an astonishing 46 percent of small businesses allocate 0 percent of their marketing budget to SEO and 54 percent don’t have...
LinkedIn Adds 6 New Profile Picture Filters
New photo editing tools are now available in LinkedIn’s mobile app. You can now edit and apply filters to improve the look of your profile...
6 Big Family Vacation Search Trends From Bing
Here’s how you can reach and influence people who are seeking ideas, planning their travel, and searching for family-friendly vacation deals this year.
Visual Search Comes to Pinterest Browser Extension
Pinterest is bringing visual search to its Chrome browser extension. The new feature lets you select objects in images to see related images from Pinterest.
Facebook Adds Disputed Alert to Fight Fake News
Facebook’s tool to combat fake news is here. The social network is adding a red warning sign whenever users share disputed content.
Twitter Adds New Filters to Mute Content, Notifications
Twitter has introduced some new features that will let you filter out more notifications and content you don’t want to see. Here’s what’s new.
Facebook Reactions Now More Important Than Likes
Facebook’s algorithm is now rewarding posts that get more Reactions – whether it’s Love, Haha, Wow, Sad, or Angry – with greater News Feed visibility.
How to Make Information Architecture & SEO Work Together
Here’s what happens to your SEO efforts when your IA sucks, some common SEO IA mistakes, and helpful tips on how to make your IA...
How to Repurpose Your Content Like a Champion
Tired of coming up with new content ideas? Just replicate your successes! Here’s how to repurpose your most successful content like a champion.
5 Things That Will Help Your Content Go Viral
Planning for virality is nearly impossible, but there are five tactics you can use that will help your content go viral, as seen in these...
YouTube Is Killing an Ad Format Everyone Hates
Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.
5 Interesting Snapchat Trends Brands Need to Know
Here are five interesting marketing trends from a new Snaplytics report, which analyzed 271,000 snaps comprising 24,000 stories from 500 brands.