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Google Brand More Valuable Than Microsoft

According to market research firm Millward Brown Google is now the most powerful brand in the world overtaking last years winner Microsoft.

From the press release:

Google has risen to the top of this year’s ranking, taking the number one spot with a brand value of $66,434 million. This was followed by General Electric ($61,880 million), Microsoft ($54,951 million) and Coca-Cola ($44,134 million).

An overview of the Internet Companies in the top 100 and their value.

Position 01 – Google - $66,434 million
Position 03 – Microsoft - $54,951 million
Position 16 – Apple - $24,728 million
Position 42 – Yahoo - $13,201 million
Position 43 – Ebay - $12,927 million
Position 92 – Amazon - $ 5,964 million

You can find the full report here (pdf).

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