As a web developer and a blogger, I’m always looking for new and different ways to promote my web sites and blogs. I can’t say that I’ve ever had a generous budget, so I’ve had to be creative in how I get the word out about these sites.
Sometimes this task is as easy and cheap as creating a link on a social networking profile, but sometimes publicizing can be as complicated and expensive as a transit ad. However much time and money you have to work on your publicizing, you’ll find something you can do on my list of 101 Ways to Publicize Your Web Site:
- AdWords
- Air fresheners
- Antenna balls
- Article author biographies
- Attensa subscription button
- Ball caps
- Balloons
- Banner ads
- Billboard/outdoor ads
- Blinklist.com
- BlogCarnival.com
- Blog networks
- Blog rings
- BlogCatalog.com
- Bloglines button
- Business cards
- Button ads
- Cattle brands
- Coasters
- Coffee mugs
- Comments
- CSS/design galleries
- Del.icio.us
- Digg.com
- Direct mail
- DMOZ
- Email signature
- Email subscriptions
- Endorsements
- E-newsletters
- Excite Mix subscription button
- Feedburner feed
- Fliers
- Flurry subscription button
- Fortune cookie fortunes
- FriendFeed.com
- Frisbees
- Furl.net
- Golf balls
- Golf tees
- Google subscription button
- Guest posts
- Hershey’s Chocolate
- Highlighters
- Industry awards
- In-store promotions
- Key chains
- Lapel pins
- Letterhead
- License plate holders
- Link exchanges
- Luggage tags
- M & Ms
- Ma.gnolia.com
- Mixx
- Mousepads
- My AOL subscription button
- My Yahoo subscription button
- MySpace.com
- Netvibes subscription button
- News Alloy subscription button
- Newsgator subscription button
- Newspaper and magazine ads
- Online directories
- Paid links
- Pens
- Pinging
- Pop-up ads
- Portfolio
- Postcards
- Press coverage
- Product placement
- Reddit.com
- Resumé
- Rich-media ads
- Screwdrivers
- Simpy.com
- Skyscraper ads
- Social networking profiles
- Sponsored links
- Sponsorships
- Sport bottles
- Spurl.net
- Stickers
- Stress balls
- StumbleUpon.com
- Tattoos (You should really believe in your site if you go this route.)
- Technorati.com
- Transport graphics
- Truemors.com
- T-shirts
- Tumblr.com
- TV ads
- Twitter.com
- Umbrellas
- Video ads
- Voice-mail message
- Webwag subscription button
- Weepuls
- Your mom (After all, she is your biggest fan!)
Can you believe I had to take some mediocre publicizing methods off this list because I had too many? Lesson learned: No matter your budget, there’s always a way to publicize your web site; you just have to be creative!
Comments
18 responses so far ↓
Vicky on May 1, 2008 at 10:05 pm
Wow! If you can’t use lots of these ideas - you just aren’t trying. Makes you wonder how many more you could think of yourself. Awesome list…
Amber on May 1, 2008 at 10:15 pm
Lol– that was a funny way to spice up bog marketing article =)
Ivaan on May 1, 2008 at 10:42 pm
Hey- Can you please let me know how can i implement these ideas on my website. You have explain here social book marketing sites in different numbers. Here you can simply show do marketing in social book marketing. Can u explain me these points:
# Air fresheners
# Antenna balls
# Ball caps
# Balloons etc..
Waiting for your response……………………..
thanks
Loren Baker, Editor on May 2, 2008 at 6:29 am
@Ivaan … these take your URL from your site and into the offline world.
As an example, distributing free air fresheners can land your URL under the rear view mirror of a car. When do people use their mobile Internet? When they’re driving and sitting in traffic of course :)
It’s like having a link front of someone’s eyes 2 hours a day. A link that smells good :)
Chris on May 2, 2008 at 7:04 am
Nice tips Sarah, but what do you mean by air fresheners and antenna balls??!!
Kim on May 2, 2008 at 11:37 am
FYI, the blinklist link goes to Attensa and BlogCarnival is not functioning. I stopped after that. Lots of good ideas though.
Sarah Austin on May 2, 2008 at 11:54 am
@Ivaan, @Chris, Just like you can put your logo on just about anything, you can also put your logo on just about anything. Look at websites like Branders.com for examples!
izmir evden eve on May 2, 2008 at 2:20 pm
thanks
OldSailor on May 2, 2008 at 2:47 pm
Great Alphabetic listing. Wort publishing as a poster.
Mad Gringo on May 2, 2008 at 4:51 pm
Great stuff!
Pinging and CSS/Design Galleries? Missed those.
Thanks for the ideas. . .
Thomas on May 3, 2008 at 3:27 am
Thanks Sarah for this great idees.
==> “you just have to be creative!”
yes, that ist the point, if you want to bee better.
Ray Deck III on May 4, 2008 at 2:31 pm
Guest Bloggers & Comments are my big two. I am just now starting to get into article marketing and Blog catalogs like Technorati.
Gunnar Andreassen on May 6, 2008 at 6:55 am
I was expecting 101 internet marketing actions - but anyway, lots of great advice here.
Linden on May 6, 2008 at 7:02 am
Ha ha! I love this list! I had to share it on Facebook because, while this list is 100% serious, there are several fun ways of marketing that made me giggle. A nice breath of fresh air!
Herbalife on May 6, 2008 at 3:27 pm
This wont work for most people with A.O.R especially the ones with some college education, Thats when ego’s really keeps some people stuck.
But for the social experts this one has brought me close to $300,000 in free add on business, over 11 years.
Car bumper sticker!
Sarah Austin on May 6, 2008 at 3:49 pm
@Herbalife I could be clueless, but what is AOR?
Amer on May 18, 2008 at 4:19 am
http://www.arab67.net/
SonBuseFM on Aug 6, 2008 at 5:36 pm
hahahah i’ve used stickers and necklaces with the url of my site :D and t-shirts and in the beginning we wrote the site url in public toilets LOL but that was in our younger years we were crazy :D but it worked :D
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