Link Building: Strategies & Resources [Webinar Recap/Podcast]

  • 994
    SHARES
  • 3.1K
    READS
Link Building: Strategies & Resources [Webinar Recap/Podcast]

Loren Baker, the Founder of Search Engine Journal and Co-Founder of Foundation Digital, joined the SEJ ThinkTank on November 30th to share his link building expertise. Following his 45-minute presentation, he answered questions from attendees about the most effective ways to build – and keep – links.

The video recording, Loren’s slides, and the resources he mentioned during his presentation are listed below. Here are few highlights from the webinar:

Building Links in 2016

Loren gave a nearly hour-long presentation filled with examples, tools, and resources about link building. Here are a few highlights from his presentation. For a full recap, watch the video or view his slides below.

  • Focus on building links to sites that are likely to grow and become more valuable over time.
  • Create resources, like infographics, which are likely to get linked to from bigger sites.
  • Majestic Trustflow is a close indicator of how much a site is trusted by Google. You can use this to determine if a site is worth getting a link from.
  • Don’t be afraid to ask for links when a site mentions your brand, just take the time to build a relationship first.
  • Directories are not dead, but you do need to make sure they are well-respected by Google.

Resources From Loren’s Webinar

Watch Recorded Webinar

View Loren’s Slides

Join Us for Our Next Webinar!

Join our next webinar on Wednesday, October 23 at 2 p.m. ET and discover the five biggest PPC trends coming up in 2020 and how to strategically plan your campaigns around these latest trends.

5 PPC Trends to Get Ready for in 2020

Subscribe to SEJ

Get our daily newsletter from SEJ's Founder Loren Baker about the latest news in the industry!

Ebook