Greg Sterling of Kelsey Group Joins Search Engine Journal
Today the Search Engine Journal added another search engine guru and local search expert to our group of syndicated columnists. Greg Sterling, managing editor of The Kelsey Group who also heads the Interactive Local Media program joins the expert columnists at Search Engine Journal which now include Barry Schwartz of Rusty Brick, Inc and SERoundtable, our tech columnist Sushubh Mittal of TechWhack, Jim Hedger of Stepforth SEO, Aaron Wall of SEOBook and Kalena Jordan of Search Engine College. Greg also contributes to the Kelsey Group’s Local Media Blog.
Other frequent contributors to the Search Engine Journal also include Joe Holcomb, VP of Marketing for BlowSearch, Duncan Riley of the Blog Herald, the folks at WebAdvantage.net, and Wayne Hurlbert of Blog Business World.
The Kelsey Group (TKG), founded in 1986, is the leading provider of strategic research and analysis, data and competitive metrics on Yellow Pages, electronic directories and local media. The company provides high-value market intelligence and actionable recommendations in the form, and at the time, clients need them. The Kelsey Group has studied, analyzed and reported on Yellow Pages, electronic directories, local online commerce, enhanced directory assistance, operator-assisted services, voice and wireless commerce and interactive newspapers. Greg’s expertise of local search is quite welcome at the Search Engine Journal.
Greg came to The Kelsey Group from ZDTV (now techtv), where he conceived and produced the Web site accompanying the first national television show dedicated to e-business and the Internet, “Working the Web.” Before ZDTV, Greg was a founding editor and executive producer at AllBusiness.com and was an editor and project manager at Oracle Corp.’s education division.