Don't be boring

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Have you ever watched a boring TV commercial, one so boring and dull that you don’t even remember it? We all have, so the next time you are creating an advertising campaign don’t bore people, but instead show what bored people do.

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Neil Patel
Neil Patel is the co-founder of KISSmetrics, an analytics provider that helps companies make better business decisions. Neil also blogs about marketing and entrepreneurship at... Read Full Bio
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