Social Media
Innovations and critiques of both social platforms and social strategy from our expert guest contributors. Want to appear on every article in this category? Get in touch to sponsor SEJ’s “Social Media”.
10 Outstanding Social Media Campaigns You Need to See
Social media can be used to inspire, enrage, amuse or, of course, sell loads of stuff. Here we look at...
10 Tips to Increase Sales on Instagram
Instagram is a goldmine of sales waiting to be tapped. However, you still have to put in the effort to...
Twitter Unveils a New Look for Replies
Whenever you reply to an individual or a group of Twitter users, the user names of those people won’t subtract...
Twitter to Offer Paid Version of Tweetdeck?
Twitter is considering offering a paid version of Tweetdeck. The premium version would be geared toward marketers, brands, and other...
YouTube Videos Losing to Facebook Native Videos
A new study finds that brands use Facebook native videos 3x more often than YouTube videos. Facebook native videos also...
10 Effective Ways to Increase Your Facebook Page Fans
The more Facebook Likes, the better social signal you will provide to your customers, prospective customers, and also industry associates....
How to Leverage Pinterest’s Expanded Search Ads
Pinterest recently began rolling out Search Ads. It goes without saying that Google has had a multitude of success with...
Survey: Small Businesses Want $100 SEO
A new survey says an astonishing 46 percent of small businesses allocate 0 percent of their marketing budget to SEO...
3 Tips for a Strong Social and Community Team
Every company needs to be concerned about how they appear on social media channels. To start, you need to have...
LinkedIn Adds 6 New Profile Picture Filters
New photo editing tools are now available in LinkedIn’s mobile app. You can now edit and apply filters to improve...
The 7 Spiritual Laws of Social Media Success
Master the 7 spiritual laws of social media success and grow your brand by adding purpose, potential, and giving. Lisa...
22 Tips for SEOs to Attract More Twitter Followers
If you’re ready to start taking your Twitter presence seriously, put on your hard hat and gloves. It’s time to...
Last Month in Social Media: Updates from February 2017
February was a relatively mellow month in the social media world. Facebook only had a few, while smaller players like...
How to Get More Engagement on Instagram [Webinar Recap]
SEJ Executive Editor Kelsey Jones joined SEJ ThinkTank on March 8th to explore how you can get more engagement on...
11 Tips to Improve Your Online Store Sales via Social Media
Learn how to use social media to spark real growth in your online sales using some personal insights of the...
Visual Search Comes to Pinterest Browser Extension
Pinterest is bringing visual search to its Chrome browser extension. The new feature lets you select objects in images to...
Facebook Adds Disputed Alert to Fight Fake News
Facebook’s tool to combat fake news is here. The social network is adding a red warning sign whenever users share...
5 Tips For Running Effective Facebook Ads Split Testing Campaigns
The vast majority of Facebook ads fail spectacularly, but split testing changes everything. Read on to learn how to split...
Which Is Better: Facebook Advertising or Google AdWords?
Trying to decide between Google AdWords and Facebook Ads to promote your organization? Learn about the different factors to consider...
How to Recover From a Big Social Media Blunder
Social media has become indispensable for reputation management as far as brands are concerned. However, when managing their accounts, it...