Twitter and Vine users can now share videos up to 140 seconds in length. Twitter has also launched a new app for public figures and bought Magic Pony.
Instagram has surged to 500 million active monthly users and 60 percent of Instagram’s users, or 300 million people, now use the app every day.
Whether you’re a boring industry, popular business, or influencer, we’re going to show you how you can easily increase your Instagram following.
Despite the lack of hard ROI data, Snapchat Lenses are one of the most intriguing ad formats that have emerged in the platform war for ad money. Here’s why.
Your content might go viral, but it also might never get read. Turns out a majority of the links shared on Twitter will never get clicked on.
It isn’t easy to edit social media content and make it stand out. But hopefully, the extra time and effort put into refining each post will be worth it.
Emoji keyword targeting is coming to Twitter Ads. You can target Twitter users who have recently tweeted or engaged with tweets that include emojis.
To help marketers make the most of their Sponsored Updates, LinkedIn studied the top-performing sponsored content of 2016 so far. Here are the takeaways.
Pinterest advertising is about to get some much-needed targeting options: Customer List Targeting, Visitor Retargeting, and Lookalike Targeting.
Facebook is launching its own version of store visit conversions, a pop-up map feature for local awareness ads, and an offline conversion API.
Choosing the right Facebook ads strategies becomes increasingly important as your account grows. Here are five things to try to improve results.
More ads are coming to Snapchat. The platform has revealed new details about how brands can advertise on the platform heading forward.
May saw various shifts among numerous social networks, plus some feedback on recent changes.
Microsoft is buying LinkedIn, the social networking site for business professionals.
In order to succeed with emojis, marketers must figure out how consumers are already talking about their brands and find new ways to provide value.
Not everyone got the big bucks when it comes to marketing. Learn the best practices when using social media for nonprofits and small businesses.
The Facebook Instant Articles platform definitely shows promise. Time will tell how publishers are affected by this rollout, and there are plenty of reasons to be wary.
According to Bloomberg News, 150 million people use Snapchat each day, which surpasses Twitter’s average of 136 million active daily users.
Erin Robbins O’Brien compiled a list of digital and social media marketing podcasts to add to your playlist and may get you hooked.
Twitter automation is a great help for small businesses and busy individuals. But it’s just a tool programmed to function a certain way. Don’t let it lull you into a false sense of security.