Social Media
Innovations and critiques of both social platforms and social strategy from our expert guest contributors. Want to appear on every article in this category? Get in touch to sponsor SEJ’s “Social Media”.
7 Ways to Increase E-commerce Sales with Facebook Ads
Facebook advertising can help grow your ecommerce business. Here’s how to boost your sales with Facebook Ads.
How Voice Search Will Impact Your SEO, PPC & Social Strategies
How can you plan, act, and report on voice search? Get ready by incorporating these real-world strategies today.
How to Increase Your Instagram Followers & Sales
Check out these five tried and true ways to increase your Instagram followers and your sales.
Why (And How) to Buy Twitter Followers
This guide will explore the pros and cons of why and how to buy both fake and real Twitter followers.
6 Interesting Ways You Can Use Twitter Polls
Here are a few interesting ways you can use Twitter polls to help drive more engagement.
How to Optimize for Google Lens & Pinterest Lens
Google Lens and Pinterest Lens are merging AI and real-world visual search. Here’s what you can do to prepare.
9 Social Media Stories You Might Have Missed in May
Here are last month’s social media updates along with tips to take your social media strategy to the next level.
10 Pinterest SEO Tips That Will Set You up for Success
These 10 Pinterest SEO tips will help you increase engagement, traffic, and search visibility.
Does Social Media Help SEO? [Final Answer]
Some believe social media helps your website rank better. Google says it isn’t a ranking factor. Here’s the real answer.
How to Get More Value Out of Your Video Marketing
The options to use video to boost your business abound. Here are ways to integrate video into your marketing plans.
Everything You Need to Know About Facebook Ad Relevance Score
Here’s everything you need to know about the Facebook Ad Relevance Score and improve your score for better performance.
Google’s AMP (Accelerated Mobile Pages) Gains Support From Facebook
Facebook is rolling out support for AMP as part of its open source Instant Articles software development kit. The company’s...
How You Can Rise Above the Social Media Noise
Several brands have learned to engage communities and drive business through social networks. Here’s how you can, too.
10 Simple Ideas to Improve Your Tired Facebook Ad Copy
Stop using the same old ad copy. Use these 10 ideas for ad copy that stands out from the crowd!
What is Quora and Why Should You Care?
Here’s how you can use Q&A site Quora to drive traffic, build authority, and get some SEO benefits.
4 Instagram Marketing Ideas for Higher Engagement & More Followers
These Instagram marketing ideas will help your feed look better, drive better engagement, and grow your followers.
11 Social Media Updates You Might Have Missed
Here are all the latest exciting social media updates you need to know from April 2017.
Facebook Tests Showing More Related Articles
Facebook is running a test that shows you related stories before you click on an article in your News Feed.
New: LinkedIn Launches Matched Audiences
LinkedIn Matched Audiences gives advertisers three new targeting tools: website retargeting, account targeting, and contact targeting.
Facebook Makes 5 Changes To Video Metrics
Facebook is adding a couple new video metrics to Page Insights and changing the way others are measured.