Stand out and reach your audience through a brand Facebook Group. This article will walk you through how to create a group and then share best practices to building a strong community.
Google is retiring the “classic” Google+ as it introduces an all-new version with several significant updates.
Find out which groups use social media the most, what social media users have been shopping for, and why users engage with brands on social networks?
There’s no stopping Instagram — especially when it comes to Stories. Only five months into its launch, the ephemeral storytelling feature for photos and videos has introduced several new functionalities such as links, live video, and stickers. This time around, Instagram is focusing on businesses by bringing ads and insights to Stories.
Pinterest may not be the first thing that comes to mind when you think of avenues for social media marketing, but it’s actually perfect for brand-building and sales. Here’s how you can take full advantage of this platform:
Here are five areas where Twitter advertising is superior to other online ad platforms.
In this episode, SEJ’s Social Producer, Caitlin Rulien, chats with Noelle Federico of Dreamstime.com. They discuss brands who are rocking Instagram, how to gauge success, and apps to help along the way.
2016 has seen an increase in fake news stories, especially on Facebook where posts can go viral and spread like wildfire. Facebook has introduced the Facebook Journalism Project in an effort to support journalism and promote a healthy news environment.
Here are the six latest Facebook Live features and tools you need to know about, including Pages going live via the web and appointing Live contributors.
The ads will be triggered after a Facebook user has watched a video for 20 seconds and only appear in videos that have a running time of 90 seconds.
To help drive more sales, Facebook will show even more targeted product ads to users based on their browsing activity, Facebook behavior, and demographics.
Still not sure what the difference is between Snapchat and the five-month-old Instagram Stories? Learn more in this post.
Vine may not be so dead after all. The app will be updating to the “new” Vine Camera on January 17th, 2017.
Facebook 360 launched in 2015, but we have yet to see advertisers and marketers really nail the execution. This article will introduce the concept of 360 photos and video and bring together a handful of industry resources.
360-degree photos and videos make viewing media on websites or social networks. Here’s some ideas on how to use it and what’s coming in 2017.
Instagram has just released two new features for Stories. The ephemeral photo and video sharing feature has added stickers and hands-free video recording for its 600 million users.
Facebook continues to enhance its Live experience. After the recent announcement of Live 360 videos, Facebook is adding another dimension: audio. The social media giant announced its launch of Live Audio, a new way to go Live on Facebook.
Here’s what 26 of the top marketing experts say will be the biggest trends you need to know in social media in 2017 – and beyond.
A step-by-step story of how a local agency was able to generate geographically-targeted, shareable, engaging content using public Instagram geodata.
If you have considered marketing your brand on Reddit, you have likely heard the horror stories. The AMAs gone […]