Facebook Ad Ban Heats Up Heading into July, Stock Drops 8%
Unilever is the latest to deliver a $7b blow to Facebook Ads’ revenue.
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New Instagram Advertisers No Longer Need a Facebook Page
The change comes at an interesting time for Facebook, with talk of boycotting and ongoing fury over political content stances.
TikTok Debuts TikTok for Business, Signals Larger Move for Ad Dollars
The launch comes amidst expected U.S. revenue of $500m for the year 2020.
Why Google Ads Might Not Be Working for You
Google Ads account performance can struggle and be difficult to diagnose. Find out the most common reasons accounts struggle and how to address them.
Users Now Able to Block Political Ads on Facebook and Instagram
Users will be able to opt out of political and social issues ads within the News Feed, or in the Ad Preferences area.
Snapchat Launches Ads Certification Program
Training is divided into six modules, and continues to show the platform’s commitment to growth both on-platform and in advertising revenue.
Google Ads’ Policy Crackdowns Continue
The latest in policy updates from Google include clickbait ad disapprovals and account pauses during violation investigations.
Google Banning Certain Categories for Employment, Housing and Credit Ads
The changes come in conjunction with partnership via HUD.
8 Simple Google Ads Tips That Will Make You More Money
Optimizing these eight important elements of PPC campaigns will drive more qualified online traffic to your business and increase your revenue.
Facebook Relaxes Ban on Ads for Non-Medical Masks
Advertisers meeting certain criteria will now be able to advertise non-medical grade face masks on the platform.
Why You Should Be Using Google Discovery Campaigns
Google’s global roll-out of Discovery Ads spurs conversation about results and tips for thriving in their latest offering.
Diagnose Google Ads’ Performance Changes Faster With Explanations
The new feature will help managers quickly find the root cause in larger fluctuations for their ad account metrics.
Snapchat Rolling Out Dynamic Ads Globally
Successful beta tests in Europe and ecommerce demand during Covid-19 push the offering worldwide.
LinkedIn Adds Engagement Remarketing for Video and Lead Ads
After years of website-only remarketing options, LinkedIn Ads is providing the option to retarget based around on-platform user behaviors.
Ads Appearing on Google’s Network Alongside COVID-19 Misinformation
The latest discovery reignites the debate around what responsibility an ad platform has to monitor the publishers in its network.
IGTV Announces Monetization for Creators
IGTV makes a move to gain ground on YouTube’s creator community by outlining its initial test in monetization partnerships.
Google Ads Incorporates Retail Category Reporting
Retailers can now see Retail Category performance across different delivery avenues in Google Ads.
YouTube’s Continued Land Grab for TV Dollars: YouTube Select
YouTube continues its moves to grab a share of traditional TV dollars with its new YouTube Select program.
Facebook Is Testing Mid-Roll & Livestream Video Ads: What It Means
Facebook has confirmed they are testing mid-roll video ads, and livestream video ad placements. Here’s what this tells us about their plans in video.
Google Ads Shortens Business Identity Verification Time
Google Ads has updated their policy on their identity verification program, shortening the time frame businesses have to submit documentation.