The Search Party: SEJ’s Weekly News Recap For Search, Social, And AI
Catch up on this week’s news, including the release of GPT-4, Microsoft Copilot, AI in Google Workspace, and more in search, social, and AI.
Kristi Hines
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Kristi Hines is an Associate News Editor covering the latest news in AI, search, and social media for Search Engine Journal. Email: kristi@searchenginejournal.com
Articles
We Took The New ChatSpot.ai For A Spin. What Did We Learn?
ChatSpot.ai from HubSpot allows you to use natural language in a chat interface to research competitors, run reports, summarize CRM data, and write effective messaging.
LinkedIn Launches AI-Powered Features For Profile Optimization And Job Listings
Find out more about LinkedIn’s new AI-powered features to help users optimize their profiles and write better job descriptions.
TikTok Introduces STEM Feed: Safe, Educational Content For Teens
Learn more about the STEM feed coming to TikTok users in March and explore the differences between TikTok and Douyin, China’s version of TikTok.
Anthropic Introduces Claude: A Safer AI Assistant
Learn more about Claude, the new AI assistant from Anthropic, offering a helpful, honest, and harmless AI experience.
Social Media Engagement Rates Dropping Across Top Networks
Compare your social media performance with brands in your industry in the 2023 Social Media Benchmarks Report.
SEJ Sum-Up: Weekly News Recap for Search, Social, And AI
Catch up on this week’s top news stories in search marketing, social media, AI tools, and WordPress security.
TikTok Introduces Series For Creator Content Monetization
TikTok Series allows creators to monetize their best content by putting it behind a paywall.
Meta Announces New Top-Level Product Group For Generative AI
Mark Zuckerberg announces a new top-level product group to turbocharge the Meta platform with generative AI experiences.
Snapchat Launches My AI: A New Social Media Chatbot
Learn more about Snapchat’s newest feature, My AI, and how to use it to better engage with your Snapchat audience.
TikTok Announces Sounds For Business
Learn more about Sounds for Businesses from TikTok, which allows businesses to choose commercially licensed audio for their marketing and ad content.
13 Best High-Ticket Affiliate Marketing Programs 2023
Learn how to generate additional revenue for yourself or your business with the best high-ticket affiliate marketing programs.
Twitter Will Share Ad Revenue With Twitter Blue Verified Creators
Twitter Blue Verified creators can now earn a share of ad revenue for Twitter Ads in their reply threads.
Twitter Monetization: How To Make Money Online With Twitter
Do you want to make money on Twitter? Here are seven ways to generate revenue with your tweets.
Domain Authority: Is It A Google Ranking Factor?
In this article, we will explore what Domain Authority is and the evidence as to whether it is a Google ranking factor.
Is IP Address A Google Ranking Factor?
Does your IP address help or harm your rankings in search? Continue reading to learn whether IP addresses are a Google ranking factor.
Are Internal Links A Ranking Factor?
Do internal links matter in search? Read on and find out how they can help determine where your webpages will rank in search results.
Can Link Building Give You Or Your Client A Bad Reputation?
In this article, we’ll look at how bad link building can hurt your reputation and give you some ways to help you keep yours spotless.
Are Social Signals & Shares A Google Ranking Factor?
Do social signals affect search rankings? Let’s explore social signals as a Google ranking factor to determine their effect on search rankings.
Spelling & Grammar: Are They Google Ranking Factors?
Is there a direct relationship between spelling and grammar and search rankings? Here’s what the evidence says.
Website Quality Score: Is It A Google Ranking Factor?
Does Google have an organic quality score for websites? And does it impact your rankings?
Are 301 Redirects A Google Ranking Factor?
Do 301 redirects affect your rankings in organic search? Read on and discover the relationship between 301 redirects and improved Google rankings.
Facebook Competitions: What You Need To Know
Before jumping into a Facebook competition, there are some things you should consider. Check out these helpful tips.
Social Media Analytics: A Guide To Get Started
Learn how to use social media analytics to determine the effectiveness of your social media marketing and advertising efforts.
16 Best Readability Checkers To Improve SEO Content
Use these tools to help you punch up your copy and accurately convey information, all of which will reap benefits for SEO as well.
The History Of Social Media
From bulletin board systems to the first ever social networks in the 90s, discover the rise of social media and which platforms influenced its history.
5 Tips To Improve Your Content Strategy
Make sure your strategy is built around unique content that you can leverage cross-platforms to promote your online presence, improve SEO rankings, and build relationships.
8 Elements Of A Successful Content Strategy
Like a marketing octopus, there are eight important appendages to a good content strategy. Let’s run through them in the order you should create them.
6 Reasons Why Blogging Is Important For Marketing And SEO
Discover why blogging is essential for brands and what strategies they use to ensure their blogs are influential in the ever-evolving age of online marketing.
Twitter Analytics – Uncover The Best Twitter Marketing Insights
Want to learn more about engaging and growing your audience on Twitter? Then it’s time to dive into your Twitter Analytics.