Elizabeth Marsten

Senior Director, Strategic Marketplace Services at Tinuiti

VIP Contributor

Elizabeth Marsten

Senior Director, Strategic Marketplace Services at Tinuiti

About
I am awesome at
Favorite Tools

About

Elizabeth started in paid search over 13 years ago and since has branched out into account and client management, marketplaces (selling and advertising) and catalog management for brands and retailers. She still remembers a bit about SEO, social, content and creative. She is currently the Senior Director of Strategic Marketplace Services at Tinuiti in Seattle, WA.

I am awesome at

PPC, e-Commerce

Favorite Tools

SEMRush, UberSuggest, Google Keywords Planner, Slideshare

Digital Experience·Digital Advertising

Amazon Advertising: New Features & Opportunities for Brands

A nimble Amazon strategy is essential because of the dynamic changes in ecommerce. Here’s what marketers need to know to keep up.

Elizabeth Marsten
6/3/2021
1.2K Reads
6 min read

Paid Search·Digital Advertising

What Search Marketers Need to Know About Instacart Advertising

Instacart is a rising behemoth in the retail world that opens up many opportunities for marketers. Here’s what you need to know about Instacart advertising.

Elizabeth Marsten
3/24/2021
1.6K Reads
11 min read

Tools·Digital Advertising

What Search Marketers Need to Know About Criteo’s Retail Media Platform

Here’s everything you need to know about Criteo’s Retail Media platform, what it does for sponsored products, and how to get started

Elizabeth Marsten
12/23/2020
2.9K Reads
7 min read

Digital Advertising

What’s Up With the Rise of Retailer Media Networks?

As advertisers seek to diversify product discovery and boost visibility, retailer media networks have the potential for great returns. Learn more here.