Abusing Sex Appeal

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Sex appeal is being used so frequently in commercials that it is starting to get old. We already know that the message of this type of commercial is going to be centered on a hot chick or good looking dude, so if you want to use sex appeal and capture people’s attention do something unique and unexpected.

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Neil Patel
Neil Patel is the co-founder of KISSmetrics, an analytics provider that helps companies make better business decisions. Neil also blogs about marketing and entrepreneurship at... Read Full Bio
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