Comscore’s latest search engine rankings report covering the month of June is showing that Google lost around 1.1% market share. This is almost equal to the combined search market share earnings of Yahoo and Microsoft Bing.
But no cause of alarm for Google though, since comScore was quick to point out that the increase in Bing and Yahoo’s market share was due to the continued utilization of contextual search approaches that tie content and related search results together. This was explained by comScore in a previous post.
Total searches conducted for June increased by 3 percent from May’s search volumes at 16.4 billion searches. Total searches conducted on Google Sites amounted to 10.3 billion, 3.1 billion for Yahoo Sites and 2.1 billion searches for Microsoft Sites.