YouTube
Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
Advertisement
Can YouTube Shorts Be Monetized? Spoiler Alert: Some Already Are!
Can YouTube Shorts be monetized? Learn how to make them pay and see examples of the short-form video format in action.
How to Get Started With YouTube Audio Ads
YouTube audio ads are designed to serve brand awareness and reach goals with audio content on the video platform. Here’s how.
Advertisement
YouTube Used By More US Adults Than Any Other Social Network
More adults in the US use YouTube than any other social network, according to a study from Pew Research Center.
YouTube Rises to Number 1 App by Consumer Spend
YouTube is currently the number one app in terms of consumer spend, according to a report on worldwide app spend in Q1 2021.
YouTube Expands Monetization To More Types of Content
YouTube is allowing ads to run on more types of content, which will expand the monetization opportunities for content creators.
Advertisement
YouTube Tests Hiding Dislike Counts On Videos
YouTube is testing the removal public dislike counts on videos, but will not be getting rid of the dislike button altogether.
YouTube Shorts Rolling Out in the US With In-App Creation Tools
YouTube Shorts is rolling out in the US as part of a beta launch that will see creation tools added to the mobile app.
Advertisement
YouTube Adds Real-Time Subscriber Counts in Channel Dashboards
YouTube is now letting creators see how many people subscribe to their channel with a new counter that updates in real-time.
YouTube Adds More Analytics Data, Updates Studio Mobile App
YouTube creators now have access to new metrics about video views, and the Studio Mobile app is getting refreshed with efficient ways to view data.
Advertisement
Google May Withhold Taxes From Non-US YouTube Creators
Google will soon be required to withhold taxes on YouTube earnings generated from viewers in the United States.
Advertisers Are Failing at Diversity & Inclusion on YouTube – Here’s What You Can Do About It
A study on diversity and inclusion in media shines light on negative stereotypes reinforced through media. Here’s how advertisers can do better.
Advertisement
Nielsen Digital Ad Ratings Begin to Roll Out for YouTube CTV
YouTube and Nielsen roll out new ad measurements as YouTube CTV viewership continues to increase. Here’s what you need to know.
How to Make Video Ads on a Budget with YouTube Video Builder
Video advertising is an easy target for budget cuts because many advertisers think it’s too costly—but YouTube Ads production doesn’t have to be so pricey.
Advertisement
YouTube Rolls Out New Video Comparison Tools for Creators
YouTube is giving creators a new set of tools that make it easy to compare the performance of multiple videos over a period of time.
YouTube is Adding New Ways For Creators to Make Money
YouTube plans to roll out new monetization opportunities for creators, including ways to make money directly from viewers.
Advertisement
YouTube Shorts Launching in USA in March
YouTube Shorts, a stories-like vertical video format that allows users to create clips of 15-seconds or less, is coming to the USA next month.
YouTube Update: See Other Channels Your Audience Watches
YouTube is giving creators access to new data that will allow them to see which other channels their audience watches on a regular basis.
Advertisement
YouTube Launches Biweekly ‘Shorts Report’ For Creators
YouTube is launching the Shorts Report, a biweekly resource for creators with information about product updates, video inspiration, and content creation tips.
YouTube Introduces Clips For Live Streams
YouTube is testing a new feature called Clips which allows users to make short, shareable videos out of creators’ live streams.
Advertisement
YouTube CEO Reveals 2021 Priorities for Creators
What does YouTube have in store for creators and viewers? Read about its priorities and plans for 2021 here.
Advertisement