Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
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YouTube has introduced a new way to buy TrueView ads with a model that is optimized for reach.
YouTube is introducing an easier way to start a live stream from a desktop computer.
Here’s how smart advertisers can address YouTube brand safety concerns and control ad placement through automation.
Need some inspiration? Here are 15 YouTube video ideas you can use, starting today.
YouTube content creators will soon notice that their YouTube Analytics demographics report contains less data.
YouTube is looking to expand its subscription service, YouTube Red, to as many as 100 more countries.
YouTube has stated it will begin issuing stricter penalties when channels publish videos that could cause lasting damage.
Learn how – and why – you should invest in YouTube video SEO this year.
Google is implementing stricter criteria for YouTube users to meet before they’re eligible to run ads on videos.
Here are a few lessons content marketers can learn from cockatoos with 100,000 subscribers to their YouTube channels.
Google AdWords has upgraded YouTube ads with location extensions and the ability to measure in-store visits.
YouTube for iOS has been updated with iMessage support, letting users watch and chat about videos without leaving the app.
YouTube is adding restrictions on which accounts are able to add external links at the end of their videos.
Google has updated its YouTube app for iOS with the ability to live stream iPhone or iPad screens.
YouTube is undergoing a series of changes on mobile and desktop, including a new look complete with a new logo.
These seven elements of a successful YouTube video are what will help you convert more customers and drive more sales.
Google’s Uptime, an experimental app that enables people to watch YouTube videos with friends, is now more widely available.
YouTube recently shared new statistics that show how engagement with the online video platform is rising, especially on mobile.
Google is introducing four new measures for tackling extremist content on YouTube.
YouTube has significantly reduced the threshold that must be met for users to initiate live streams from their YouTube channels.