February was a relatively mellow month in the social media world. Facebook only had a few, while smaller players like Pinterest and YouTube had several as well. Snapchat’s IPO also provided a variety of enlightening data for marketers to use. Here are some of the top social media updates from February 2017.
Here are five interesting marketing trends from a new Snaplytics report, which analyzed 271,000 snaps comprising 24,000 stories from 500 brands.
Snap, parent company of Snapchat, is going public. Here are six statistics from Snapchat’s IPO filing that marketers will find interesting.
Still not sure what the difference is between Snapchat and the five-month-old Instagram Stories? Learn more in this post.
Messaging Apps are everywhere. We take a look at their history, where they’re headed and why they could be the next big bend in the road when it comes to Artificial Intelligence (AI) for the big players like Google and Facebook.
November was a busy month in the social media world. There were updates, enhancements, and announcements across various social networks. Here is a roundup.
Snapchat’s newest update for iOS and Android includes several new features, including augmented reality lenses for the world around you.
These 2016 Pubcon interviews reveal ways you can make the most out of Facebook Live and Snapchat to amp up your social media engagement and add to the mix of your company’s social media marketing strategy.
Twitter’s character count expansion was extremely noteworthy, as were Facebook’s numerous updates for businesses. Here’s the scoop on these changes and more in this month’s social roundup.
If you have thought about using Snapchat for marketing, but are unsure where to start, this is a webinar you won’t want to miss.
Behavioral targeting is coming to Snapchat. That means advertisers will soon be able to target users based on their Snapchat activity.
Snapchat isn’t for everybody. But the fairly steep learning curve and higher cost involved in building an audience brings in a high level of engagement.
What was your favorite social media update of July 2016?
Snapchat has introduced a new feature called Memories, which lets users save, search for, and reuse their Snaps and Stories.
Despite the lack of hard ROI data, Snapchat Lenses are one of the most intriguing ad formats that have emerged in the platform war for ad money. Here’s why.
More ads are coming to Snapchat. The platform has revealed new details about how brands can advertise on the platform heading forward.
May saw various shifts among numerous social networks, plus some feedback on recent changes.
According to Bloomberg News, 150 million people use Snapchat each day, which surpasses Twitter’s average of 136 million active daily users.
Looking to grow your brand influence or want to connect with other users? Find Snapchat usernames with this list of Snapchat directories.