Anna is the digital content writer and editor at Scarlettabbott. She has worked in the digital industry for 6 years as a copywriter and content specialist. She loves writing, developing creative ideas, and tweeting the day away.
For brands to really pique the interest of readers and journalists, content needs to be exciting, eye-catching, and unique. The...
While every organisation’s customers will have a different journey, and mapping it out can be tricky, these familiar stages should...
Here are six ways you can optimize your content to help it rank in Google’s Rich Answer Box and achieve...
By using the right tools, you can ensure your content creation process starts off on the right foot and delivers...
There is a lot to take into consideration when it comes to future-proofing your mobile marketing strategy.
With marketers around the world continuing to make huge investments in content marketing, it is important to not just create high quality...
A study last year found that collectively $44 billion was spent by brands on content marketing – this works out as...
In the world of search marketing, we are always trying to work out what exactly makes people tick in a...
Content marketing is now bigger than ever and has been rapidly embraced by the majority of agencies and in-house online...
Content: noun The things that are held or included in something Content has been around since the start of search...