Everyone’s Tweeting these days. Name a celeb and we bank they have a Twitter account. Last month, the NY Post reported that Kim Kardashian makes 10K for endorsed tweets. And a quick visit to Twitter’s search directory, WeFollow, this morning confirmed the number one Twitterer as Ashton Kutcher, with over four million followers. But if you’re a Twitter nerd (meaning: you “follow” but no one “follows” you back), listen up. According to Amit Singhal, a Google Fellow:
“One user following another in social media is analogous to one page linking to another on the Web. Both are a form of recommendation,” Singhal says. “As high-quality pages link to another page on the Web, the quality of the linked-to page goes up. Likewise, in social media, as established users follow another user, the quality of the followed user goes up as well.” Read the full story.
Thanks to Google’s ranking system with Twitter, there are strategic ways to turn yourself from Twitter nerd to pseduo-Twitter celeb.
You know when you search Google for something and lots of relevant links pop up? Well now Google is including Tweets in real-time searches [the project is led by our man Singhal]. This is good news for Twitterers with business goals and objectives in mind.
To rise in the ranks of Google with your tweets, all you have to do is get a few Twitter power players to “follow” you back and you rise in the ranks of Google automatically. It doesn’t matter if you have a gazillion followers. If just one of your followers is someone reputable like Ashton or Kim, you gain the sort of Twitter entitlement of royalty. You get?
So now it’s time for you to log onto Twitter and target a Twitterer with superhero powers and somehow get them to follow you. Let us know how you fare.
