Entries from October 2003

Loren

Google Page Rank Updated

October 27th, 2003 by Loren | 4 Comments

As of this morning, Google’s Page Rank has updated and the Search Engine Journal has a 7!! This I’m happy about.
There’s been a lot of controversy about Google Page Rank, especially blogs spamming links in their trackbacks (and spammers spamming other blogs), hoping this will effect a site’s PR. Another questionable tactic has been paying […]

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GuestColumnist

Be Systematic

October 27th, 2003 by GuestColumnist | 2 Comments

There are loads of rules for Search Engine Optimization (SEO). Things like “Use metatags” (or: don’t use metatags), “don’t use frames”, “use text links wherever possible”, “don’t use ‘home’ as the link to your homepage”, etc, etc, ad nauseum.
But you know what, I don’t really care much for these “rules”. Rules, to me, equal “you […]

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Loren

Resource-Zone- Open Directory Editors’ Public Forum

October 27th, 2003 by Loren | No Comments

If you have any questions about having your site indexed in the DMOZ, try Resource-Zone: Open Directory Public Forum. It’s a forum set up and run by editors.
I submitted some sites a while back and asked the forum about the status of them. I’ll let you know when I hear back from them.

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Loren

Interview with Terry Semel on Yahoo!’s Turnaround

October 27th, 2003 by Loren | 2 Comments

The Motley Fool is featuring a four part interview with Yahoo! CEO Terry Semel, which is taken from the transcripts of a NPR/Fool interview last week about Yahoo!’s Turnaround. Part one deals with Yahoo’s financial turnaround, Overture, and how successful advertising has made Yahoo the pinnacle of Internet success.

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Loren

Google Testing Regional AdWords

October 26th, 2003 by Loren | 2 Comments

Google Adwords: Regional Targeting FAQ
Google is beta testing a new Regional Targeting feature that lets advertisers have their AdWords ads appear in front of those searching from specific local areas within the US.
For example, a Kent Island Fitness Academy could choose to have their ad for “hot tubs” appear only in only in […]

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Loren

Google Buys Sprinks , To Serve Ads on About.com

October 24th, 2003 by Loren | No Comments

Google, the Internet’s most popular search engine, has reached an advertising agreement with PRIMEDIA’s About.com where Google will be the sole provider of content based advertising on the PRIMEDIA channels. In the deal, Google will also aquire PRIMEDIA’s Sprinks, the pay per click advertising network, which serves About.com and numerous third party distribution partners.
As […]

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Loren

Blog News for Bloggers :: Google IPO News has Heads Turning

October 24th, 2003 by Loren | No Comments

According to numerous reports, Google has contacted investment banks about an initial public offering (IPO) that could value the company in the range of $15 billion and $25 billion.
Many financial analysts believe that a Google IPO be the most valuable public offering since the dot com IPO bubble went belly up years ago. Some […]

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Loren

Local and Geographic Search

October 23rd, 2003 by Loren | 3 Comments

As more and more brick and mortar businesses market themselves online, search engines (”gateways to the Internet”) have reacted by becoming more like an advertising platform and less like a simple directory. In fact, a few (Yahoo, MSN) have morphed into whole “portals” providing online users with options galore. Still, no one can deny the […]

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Loren

ExactSeek - Emphasizing User Popularity Over Link Popularity

October 22nd, 2003 by Loren | 1 Comment

Interesting article on Search and User Popularity:
Is site traffic more important than link popularity?
I just learned of a new search engine that actually uses a combination of content relevancy and user popularity to determine rankings. It’s called ExactSeek.com.
How does ExactSeek measure user popularity? The engine has teamed up with Alexa, which offers a […]

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Loren

Ensight - Jeremy C. Wright

October 22nd, 2003 by Loren | 3 Comments

Ensight - Jeremy C. Wright
If you have a chance, please check out a blog I read regularly, Ensight- on Blogging, Tech, and Business

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