Get the latest news and updates on the world’s largest social network, plus actionable advice and ideas for optimizing for Facebook’s news feed and using Facebook Ads.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Bans More Types of Ads in Response to COVID-19
Facebook is banning more types ads for products people need to stay safe and prevent the spread of COVID-19.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Puts COVID-19 Information on Top of Users’ News Feeds
Facebook is placing a coronavirus information center on top of all users’ news feeds with articles from vetted sources.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Commits to Helping Small Businesses During COVID-19 Pandemic
Facebook is making efforts to help small businesses get through the COVID-19 pandemic with several initiatives launched this week.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook is Rolling Out a Faster and Simpler Version of Messenger
An update to Facebook Messenger that is “faster, smaller, and simpler” is rolling out to users over the coming weeks.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook’s Updated Best Practices for Business-to-Customer Messaging
Facebook has published an updated set of best practices for business messaging that reflect upcoming changes to the Messenger platform. On March 4, new policies...
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Lets Users Turn Any 2D Image Into a 3D Photo
Facebook is upgrading its 3D photo capabilities, allowing users to create a 3D post out of any 2D image.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook’s New Creator Studio App Helps With Managing Pages On the Go
Facebook’s launching a Creator Studio app for iOS and Android that assists users with managing page content and monitoring performance.
![Gary Henderson](https://www.searchenginejournal.com/wp-content/uploads/2022/12/gary-pfp-63950f399e579-sej-65x65.jpg)
How to Pixel Your Facebook Group Members & Why You Should
Here’s a workaround that will help you pixel the members of your Facebook group.
![Susan Wenograd](https://www.searchenginejournal.com/wp-content/uploads/2018/01/susan_smirk-65x65.png)
How the Facebook & Instagram Divergence Impacts Your Media Spend
Despite sharing the same ad manager interface, performances on Facebook and Instagram vastly differ. Here’s what it means for advertisers.
![Kristi Kellogg](https://www.searchenginejournal.com/wp-content/uploads/2018/10/Proofs-0080-65x65.jpg)
Facebook Messenger Marketing & Chatbots: 11 Ways to Get Started
Discover 11 ways to get started with chatbots on Facebook Messenger.
![Kristi Kellogg](https://www.searchenginejournal.com/wp-content/uploads/2018/10/Proofs-0080-65x65.jpg)
8 Ways to Increase Engagement on Your Facebook Business Page
Let’s look at 8 ways you can drive engagement with your Facebook business page – all without spending a dime.
![Victoria Shepherd](https://www.searchenginejournal.com/wp-content/uploads/2017/08/Untitled-design-2-65x65.png)
How to Completely Optimize Your Facebook Page
Use this guide to ensure you’ve set up your Facebook page correctly to get the best results for your business.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook is Preparing to Launch a Desktop Redesign to All Users
Facebook is planning to roll out a redesign of its desktop website to all users before this spring. The redesign is the same one that...
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Has 4 out of 5 of the Most Downloaded Apps of the Year
Facebook dominated the year in app downloads, with 4 of 5 of the most downloaded apps belonging to the company.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Introduces 3 New Ad Reporting Tools
In time for the holiday shopping season, Facebook is rolling out new tools to assist advertisers with analyzing campaign performance.
![Roger Montti](https://www.searchenginejournal.com/wp-content/uploads/2017/12/martinibuster_400x400-65x65.jpg)
Community Moderation Tips for Avoiding a Toxic Culture
Tips for creating fun Facebook or Forum Communities with thoughtful moderation.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Expands its Brand Safety Controls for Advertisers
Facebook’s building on its brand safety tools to give advertisers more control over how their brand appears on the network.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Can Now Deliver Ads That Are Dynamically Tailored to Each User
Facebook is rolling out new advertising features that use machine learning to dynamically customize ads for individual users.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Unveils New Logo With Unique Branding for All of its Products
Facebook updated its company branding with a new logo that appears with different colors to distinguish each company it owns.
![Roger Montti](https://www.searchenginejournal.com/wp-content/uploads/2017/12/martinibuster_400x400-65x65.jpg)
Facebook Announces Program to Help News Sites
Facebook introduces Facebook News, a way to balance needs of news organizations and Facebook members.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook is Changing How it Calculates Organic Impressions
Facebook pages are likely to see organic impressions go down as a result of changes to how impressions are calculated.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Ads in Search Results Rolling Out to More Advertisers
Facebook is giving more advertisers the ability to place ads in search results.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Introduces New Custom Templates for Stories Ads
Facebook introduced new templates which make it easier for marketers to create custom stories ads across Facebook, Messenger, and Instagram.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook’s 2019 Holiday Marketing Guide is Full of Useful Shopping Insights
Facebook released its 2019 holiday marketing guide, which is full of insights heading into the year’s busiest shopping season.
![Virginia Nussey](https://www.searchenginejournal.com/wp-content/uploads/2018/06/virginia-nussey-65x65.png)
7 Unexpected Tips That Will Make Your Facebook Ads More Effective
Here are seven Facebook advertising tips that will help you take advantage of the new world order of Facebook ads.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Launches New Tools to Help With Holiday Marketing
Facebook has released several new tools to assist businesses with their holiday marketing efforts.
![Sam Hollingsworth](https://www.searchenginejournal.com/wp-content/uploads/2023/11/50dead9f-7744-40b7-a768-2300f14d42da-654b724eb50ea-sej-65x65.jpeg)
Facebook Group vs. Facebook Page: What’s Better for Your Brand?
Find out which among Facebook Groups and Brand Pages is best for your brand and its messaging
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook to Officially Start Hiding Like Counts on Posts
Facebook will begin hiding like counts on posts in a test that begins September 27th in Australia.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Rolls Out New Types of Interactive Mobile Ads
Facebook is giving advertisers access to new types of interactive ads, including AR ads and video poll ads.
![Matt G. Southern](https://www.searchenginejournal.com/wp-content/uploads/2023/08/img_2023-08-30-161412-64efa3348bb9d-sej-65x65.jpeg)
Facebook Might Follow Instagram By Removing Like Counts
Facebook may take a page out of its own playbook by hiding likes, similar to what’s being tested on Instagram.